This UK campaign promoting the Best of Great Britain is one of our managing director Nigel Walker’s favorite print campaigns from the past 10 years. A nod to his British roots and science-driven career path, no doubt.
As if there was ever a doubt, England pulled it out for a 35-plus point win over France in the rugby Six Nations match on Sunday. Way to go, boys!
It was France versus England in Twickenham, London this weekend, where our managing director, Nigel Walker, was more than pleased to witness a big win from his home rugby team
That’s Nice Managing Director Nigel Walker rode the bus this weekend in London for the first time in 20 years as he headed to see England beat France in the Six Nations Championship.
As we approach a series of winter/spring industry events, we took a moment to look back to Interphex 2016. Pictured here are members of the That’s Nice leadership and business teams repping our 20th anniversary chrome campaign at a UBM party.
We stumbled upon this beautiful old barn during our trip to Windsor, Nova Scotia this week. Nigel Walker captured the shot using the silver tone function on the iPhone X.
This food snap, courtesy of our managing director, Nigel Walker, who believes the glazed donut could be better understood as a cultural staple of cities around the world. Our guess is he’s found a Tim Horton’s while on business in Canada.
Just one more day of freezing weather (or so they say) as our managing director, Nigel Walker, heads into his next day of client meetings in Toronto.
According to Nigel, the Atlanta woods is the perfect place to hang out in a chrome jacket before the big game gets underway.
Red Murciélago + Yellow Diablo + White Countach + Blue Gallardo = Supercar Heaven (aka the garage of Lamborghini aficionados Jason and Jamie Jones, who we recently had the opportunity to meet in Ohio).
As part of our Nice Passion video series, Director of Digital Capture Brian Pierce begins the final edit of “Everyday Exotic” as Luke Walker starts his own journey.
Nigel Walker meets Jason and Jamie Jones of
at their fabulous home in Ohio to talk Lamborghinis. This is the first time Nigel has had the opportunity to sit in a Countach – a poster of which he had hanging on his bedroom wall as a child.
Richard Mansbridge has rejoined the team as a ‘Nice’ consultant based in Australia. Richard was in the New York office this week getting reacquainted with the team and our process.
We are pleased to welcome Michelle to our team as copywriter. Michelle brings to That’s Nice an extensive background in content and brand strategy, which she will undoubtedly leverage in creating engaging marketing content for our clients.
Nina has joined our team as exhibit designer. In this role, she is responsible for optimizing our clients’ trade show presence, bringing their exhibits to life through 3D design. Nina has several years of design experience, which she's acquired from studying and working around the world.
Our friend Richard Mansbridge is in New York from Australia this week. Richard ran the That’s Nice UK office back in 2001, and we are delighted to be welcoming him back!
We are delighted to be welcoming back Kyoko Kobayashi who will be re-joining That's Nice as part-time Senior Designer.
Lucas Visser recently joined That’s Nice as our in-house photographer and videographer. Lucas is based out of our New York headquarters and will be working closely with our Director of Digital Capture, Brian Pierce.
Adama Coulibaly will continue in the role of “Starving Artist” in 2019 as he creates his geometric masterpieces from our New York City headquarters.
Anthony Reda has been promoted to Business Director at That's Nice. In this expanded role, Anthony will be spending 50 percent of his time working with That’s Nice agency services and the other 50 percent with Nice Consulting / Nice Match business services.
Parth Tarasaria has been promoted to That’s Nice Director of Digital Development. With the promotion, he will be moving to New York from North Carolina to join the other leaders of the company.
Kshitij (TJ) Ladage has been promoted to Market Research Analysis Director. TJ is kicking off his fifth year with That's Nice, and we appreciate his continued support as he oversees this crucial component of our operations.
We're putting the finishing touches on our office restructuring to promote even more collaboration across our departments in 2019. Pictured here are members of our editorial and marketing content teams settling into what we're now calling the writers’ corner.
Wishing all of our clients a Happy New Year, courtesy of Nigel, Natsumi, Misaki and Luke Walker.
Luke Walker, son of That’s Nice managing director, Nigel Walker, says, “Happy New Year!” from Hawaii. Other than the Diamond Head Crater in the background, this photo reminds Nigel of his summers in Cornwall, UK in the early 70s...
That's Nice is reorganizing the space at our New York City headquarters to kick off the new year and welcome a number of new staff members.
That’s Nice is in the process of upgrading our New York headquarters with new lighting as a part of a larger effort to boost efficiency.
Hoping to return from Hawaii with new life and fresh ideas in 2019. I wish all of our clients a very Merry Christmas and a prosperous New Year (from the beach). It’s the first time in 23 years I have not hand-written Christmas cards, but I have typed and emailed 400+ over the past few days (again, from the beach). Cheers, Nigel.
The holiday cake from our shoot suddenly disappeared and our accounts director, Wei Gao, looks a guilty as ever.
We're putting together a simple holiday video message from the That's Nice staff. No one has to know that cake was actually six days old at the time of the shoot...
The team celebrated the birthday of Business Director Guy Tiene on Friday with an end-of-day treat. It was a great way to end a fun but hectic week as we wrap up a number of year-end projects for both That’s Nice and clients.
They say the game of golf is 90% strategy. It makes sense, then, that our strategy director, Mark Allen, got his start on the green. In fact, he’s PGA certified, as substantiated by this ‘artifact’ he stumbled upon during his most recent visit to the homeland.
While visiting customers in Atlanta, we came across this striking camouflage-inspired pattern on the airport ceiling as we moved through the terminals. A very creative application using light, monitors and sound.
As an early winter storm continues to slam the midwestern US, That’s Nice Managing Director Nigel Walker is hurrying to escape the flurries after a client visit in Columbus, Ohio. Safe travels, Nigel!
With the holiday season in full swing and a lot of talk at That’s Nice about realizing our passions, it’s hard not to dream about our future ambitions as we approach the new year. For Nigel Walker, that would evidently be the new emotionally-charged Lamborghini Aventador SVJ.
That’s Nice is in Columbus, Ohio this week for the first time in 20 years. Our last visit to the capital city was in 1998 when we helped launch Time Warner’s Road Runner high-speed internet service. Columbus was one of the earliest adopters of the service in the US.
snowfall of the year made for a nightmarish commute last night, with Nigel Walker clocking a record-breaking 8 hours and 1 minute for the 16-mile drive to his Bronxville, NY home, beating his previous record by a whopping 4 hours. Not good.
While supporting clients in Boston this week, we couldn’t help but take note of the kaleidoscopic sculptures that have popped up in the Seaport District, adding even more vibrancy to the bustling biotech hub.
Of the 100 roses that blossomed in the garden of our managing director, Nigel Walker, this spring and summer, just two remain standing as part of nature's final offering for the year.
As the UPM Pharmaceuticals team wraps up AAPS PharmSci 360 for 2018, we look forward to being with them at next year's event in San Antonio.
It’s Election Day in the US, with 36 governorships, one-third of Senate seats and all 435 seats in the House up for election. We're in the center of it all in DC, where
AAPS PharmSci 360
also happens to be in full swing.
Members of the That's Nice team came across a rather unusual display of standing puppets while attending AAPS PharmSci 360 in Washington, DC this week.
Halloween may be over, but the Bronxville PD's two newest recruits, Misaki and Luke (daughter and son of TN managing director, Nigel Walker), are still out patrolling the neighborhood.
Surprise...the 2018 AAPS PharmSci 360 promotional video is out and guess who's smack in the middle of the shot? Our very own Nigel Walker
pounding the pavement, of course. Looking forward to seeing everyone next week in Washington, DC!
After their early morning start in Harriman State Park, Nigel and Lucas made their way slightly south to a small community bordering the park, capturing the morning sun shooting across the swampy clearing.
On Sunday, That’s Nice photographer, Lucas Visser, and managing director, Nigel Walker, set out on a 5:30am venture to capture one of Harriman State Park’s waterfalls against the backdrop of the emerging fall foliage.
Here’s a sneak peek of our new creative vision for 2019 — “View from the Top.” More to come in the coming weeks...
That’s Nice has launched a new research initiative around Artificial Intelligence, working closely with MILS Group, a forward-thinking pharmaceutical entrepreneur. To learn more, or to join the initiative, visit
Van Cortlandt Manor, a historic property in Croton-on-Hudson, New York, puts on an amazing jack o'lantern display every year, with more than 10,000 pumpkins on site. Hundreds of thousands of families will visit “The Great Jack O'Lantern Blaze” over a four-week period.
Following Nigel’s graffiti tour of Europe, it’s been determined that Madrid owns the street art space—and that’s coming from a New Yorker.
Following Nigel’s graffiti tour of Europe, it’s been determined that Madrid owns the street art space—and that’s coming from a New Yorker.
We weren’t expecting to see quite so many hot air balloons Madrid—especially not outside of a royal palace—but as we’ve learned, a balloon ride is a popular (and efficient!) way to tour the historic city
That’s Nice is visiting the Royal Palace of Aranjuez just outside of Madrid before heading back to New York tomorrow.
Spain's National Day, also known as Día de la Hispanidad or Hispanic Day, commemorates the arrival of Christopher Columbus to the Americas. We are excited to witness the day’s celebrations on this post-CPhI Friday in Madrid.
That’s Nice is looking for an exhibit designer / 3D modeler to join our team. Organic design and use of interesting materials is key to this position.
It’s almost CPhI time – Nigel is leaving Barcelona today for Madrid, stopping for a quick graffiti-selfie near Gaudi's Garden on the way out.
Brian Pierce, Director of Digital Capture for That’s Nice, will be heading up our new “passion” series of videos, in which we document some of our more personal interactions with seasoned pharma industry individuals who have a unique passion – or simply a passion for life. Stay tuned as the initiative picks up steam in 2019.
That’s Nice photographer Lucas Visser was recently in Lake Placid, New York, for a fishing trip with friends. He reported fresh air, breathtaking views and no flies, which, according to Lucas, was good and bad. “On the one hand, thankfully there were no flies. On the other, no flies meant no fish.”
Nigel Walker, Managing Director of That’s Nice, is visiting our client Biotechpharma UAB in Vilnius, Lithuania this morning. Biotechpharma has developed a niche business the fast-moving biopharmaceutical CDMO space, and we look forward to discussing what’s next for the organization as we head into 2019.
That's Nice developer Parth Tarasaria is
headed back to North Carolina this afternoon after a week in the New York office. The team gathered yesterday evening for what we hope was not a farewell, but more of a see-you-soon...
As we spend more time visiting clients in Tennessee and exploring the southern Appalachian Mountains, we’re thinking camo might be the new fall staple—one we may even take back to NYC as a reminder of the fresh air and unadulterated oxygen sorely lacking in the concrete jungle we call home.
Heading into fall, we’re seeing a new fashion trend emerge at That’s Nice as our managing director, Nigel Walker, becomes acquainted with his woodsy side—but not at the sacrifice of his signature Lamborghini garb. “Deep in the woods, a world cut in half,” he said of the ensemble.
Eugene Hsiu, account executive for That’s Nice, is on scene at ChemOutsourcing in New Jersey preparing our clients for
event kickoff. Eugene, pictured here, is putting the finishing touches on Servier’s booth #71.
Adama Coulibaly has translated art into fashion with a selection of new wearable pieces, including this fierce new jacket. New York Fashion Week 2018 may be a wrap, but there’s always next year—and many to come for Adama, we're sure.
Despite having helped coordinate the entire office shoot, our new junior account executive Lulu Ruan became a bit shy when the lens was turned her way. Lulu joined That's Nice this summer and is
pursuing her master's degree at NYU.
At That’s Nice, we are admittedly a bit fanatical over Star Wars (some of us more than others). We’ll assume this shot is part of a larger story that we’ll see play out over the coming weeks as our corporate video is finalized—though this could be just what it looks like: Accounts Director Wei Gao emerging from the elevator with two of our best ‘troopers in tow.
The team took what we all thought was a break from shooting yesterday to enjoy some NYC pizza in honor of our out-of-town guests, but it turns out the camera was still rolling as everyone noshed.
New York City artist Adama Coulibaly has been at That’s Nice working on a number of pieces for upcoming exhibitions. Pictured in front of—and in—some of his latest work is Adama himself, alongside That’s Nice Business Manager Anthony Reda.
Members of the Nice Design, Digital and Accounts teams came together for a group shot during yesterday’s photo and video shoot at the New York City office. We are happy to be welcoming back our Senior Designer, Kyoko, who started with That’s Nice 10 years ago in New York before moving to our Shanghai office for a year. Ten years later, she’s come full circle!
Our North Carolina-based interactive developer Parth Tarasaria made an opportune trip to New York this week, just in time to escape the impending hurricane that is threatening the southeastern U.S. And, as luck would have it, he arrived just in time for the That's Nice office video shoot. Parth worked at our former Nice Digital office in Apex, North Carolina and is finally getting to meet the rest of the team.
Elan Harris, Illustration Director at That's Nice, brought his four-month-old daughter Veronica into the office today for a glimpse at Dad's award-winning illustration skills. While we're sure she was impressed, she was intensely fixated on her toy giraffe, although her big blue eyes did perk up when she realized it was time for her close-up.
With some level of amusement, one of our clients decided to share these two characters from the movie "Despicable Me 3" with the commentary that they reminded him of our Managing Director, Nigel Walker, and Haig Barrett business partner, Haig Armaghanian. Can you guess who's who?
In New York, Labor Day weekend marks the unofficial end of summer, and the official start of the school year. With temperatures well into the 90s this weekend, there was still plenty of summer sunshine to justify one more dip in the pool for Nigel's son Luke before he hits the books on Tuesday.
Luke Walker, son of That’s Nice Managing Director, Nigel Walker, is looking forward to his school's annual science fair in the fall. This will be his first time participating in the event and, as we expect, he will be following in the footsteps of his older sister, who has won first, second and third place over the past three years.
That’s Nice is scoping out the scene in Johnson City, Tennessee today looking at potential retention venues for our recruitment drive.
Last Friday, August 17th,
That’s Nice bid farewell to three of our summer
interns—Gabriela Estupinan and Nicole Ip—along
with our longtime employee Mimi Chen who is moving to the West Coast. Thank you for all your hard work and best of luck in your next endeavors!
It’s race weekend in Bristol, Tennessee, and Nigel has decided to
dress accordingly. With a little help from the folks at Bass Pro
Shops, looks like he’s ready to hit the track—or the woods.
After an early morning start at UPM Pharmaceuticals in Bristol, Tennessee, Nigel took a moment to enjoy the serenity of the landscape before heading over to the Bristol Food City 300 at Bristol Speedway - his first visit since the infamous go-round during last year's
Road to BIO
As a market research intern, Gabriela is supporting our Nice Insight research offering by collecting and analyzing data on the pharmaceutical market and identifying key trends. She is from New Providence, New Jersey and is currently pursuing her B.S. in biochemistry from Santa Clara University in California.
That’s Nice Business Manager Anthony Reda has 25 years of strategic business development experience in the pharmaceutical specialty and fine chemical industries. At That’s Nice, he is helping to drive the expansion of Nice Consulting and Nice Match to achieve our clients’ goals for growth.
Nicole has joined the Nice Insight team as a market research intern, collecting valuable data on the pharmaceutical market. Originally from Hong Kong, Nicole is attending the University of St. Andrews in Scotland where she is pursuing her B.S. in Neuroscience.
Lina Ma is leveraging her experience in exhibitions and events to support a number of agency functions, including industry events, client media placements and Nice Gift promotional planning. She graduated from the University of Exeter in the U.K., where she earned her B.A. in management and leadership.
Our new project management intern Lulu Ruan recently moved to New York from Shanghai to pursue her M.S. in integrated marketing at NYU. She is supporting the accounts team with various company initiatives, most recently helping to coordinate an entire office video shoot.
The team celebrated the birthday of our Strategy Director, Mark Allen, by putting together a fun 19-year history of his time in New York. Pictured here are some of our longest-time employees, including the birthday boy himself, Mark Allen (23 years at That’s Nice), Director of Digital Capture, Brian Pierce (21 years at That’s Nice), and Illustration Director, Elan Harris (22 years at That’s Nice).
Back in 1987, That’s Nice Managing Director Nigel Walker worked on the gate at Lord’s Cricket Ground for a summer of tests against various international teams. Thirty-one years later, Nigel returned to the grounds with friend and business partner Haig Armaghanian to see Naple and Holland play in a one-day match.
While visiting London this weekend, Nigel met up with an old friend and business partner, Haig Armaghanian. The two visited the flower nursery inside St. John’s Wood—an interesting find in the middle of London.
That’s Nice has a meeting this morning in the previously owned McKinsey & Company offices in
. Can’t miss a photo op in front of this beautifully decorated building overlooking the English garden at the heart of the city.
After a marathon week of meetings, Nigel is "taking a half day" for a bit of inspiration at the Pompeii ruins near Napoli, Italy. Mount Vesuvius erupted more than 2,000 years ago, covering the village in lava.
That's Nice is in southern Italy today for a plant tour of Capua BioServices S.p.A. Elise Mous, Director of Sales & Marketing / Business Development for Capua, was gracious enough to show us around the facility while specifically highlighting the CDMO's microbial fermentation capabilities.
We are happy to be welcoming back our research and strategic content intern Marc Technow who recently graduated with his master’s degree from the University of Applied Sciences in Cologne, Germany. Congratulations and welcome back to the team!
On July 25th, 2018, Mark Allen, British-born Strategy Director and Partner of That's Nice, became an American citizen. With a smile on his face and American flag in hand, he's off to celebrate over what we can only assume will be a Bud and a burger (this later confirmed by the newly minted citizen himself).
That’s Nice has just wrapped a meeting with ABF Ingredients, part of the 13.4 billion-pound British giant, Associated British Foods.
With a few found minutes in between meetings, Nigel is enjoying another fine day in France. Naturally, he’s stumbled upon a London pub in Paris, aptly named “The Cricketer.”
Nigel Walker and Brian Pierce of That’s Nice joined Servier CDMO’s Gwenael Servant in France this weekend for a journey in his first restored plane.
The team had all the confidence in the world hopping into this 1950 North American Aviation T-28 Trojan—that is, until they went airborne.
…You find yourself upside down traveling at 550 knots over the French country side. Caption that photo.
A well-prepared Brian Pierce is set for what might as well be a bombing run, as there’s no room for hesitation today. The skills he gained during his time in the Coast Guard seem to be translating well as he takes flight.
Brian Pierce takes off on the biplane's maiden voyage. As the wind begins to pick up, we realize this is no time for amateur hour.
Members of the That’s Nice team are in Paris this weekend for an exhilarating experience with one of our clients. As usual, Nigel Walker is at the ready with the Nikon D5.
Our managing director, Nigel Walker, experienced the ultimate NYC nightmare this morning when his car overheated in standstill traffic. The vehicle, he says, nearly set fire, with the coolant temperature hitting
130+ degrees as the oil pressure plummeted. "Meltdown was just around the corner," he said.
After 50 hours of mid-summer pruning, edging and laying down a fresh layer of mulch, the front garden of Nigel's Westchester County home is ready for some late-summer festivities.
The That's Nice NYC team celebrated the birthday of our founder and managing director, Nigel Walker, with a post-lunchtime treat of apple pie à la mode. Wishing Nigel a very happy birthday and a joyous year ahead!
Wei Gao poses in
Weert, Netherlands, in front of a local church.
Director of Digital Capture stops to feed the goats at the team's Bed and Breakfast in Holland.
After moving into a new house last year, Nigel Walker has been busy designing custom furniture for his kids’ study room. The ‘live edge’ style will help transform what has previously a playroom into a more sophisticated study space. The desks are made from a grafted orchard tree, which gives them an interesting shape and depth, mostly at the ends. The graft line of the English walnut to black walnut is also visible.
Photo credit: Russ Lowgren, Fabricator
The restoration and technology update of an American biplane will be taking flight in July as Director of Digital Capture Brian Pierce and Managing Director Nigel Walker document the aerial adventure of one of our key client accounts.
Established New York City photographer Lucas Visser will be supporting That's Nice Director of Digital Capture Brian Pierce as we ramp up our in-house video team. As part of the expansion, we will be utilizing the newly created Ronin Nikon fly-through setup, with the iPhone serving as back up.
Accounts Director, is traveling in Amsterdam with the Director of Digital Capture, Brian Pierce. He's pictured here among the tourists!
That’s Nice’s Nigel Walker hikes Diamond Head Crater while on vacation in Hawaii. A “walk in the park” compared to Mt. Fuji, he reports.
Founding ‘father’ of That’s Nice, Nigel Walker, received the gift of luxury this Father’s Day in the form of a Cartier watch. As is typical of our creative-minded director, he was just as enamored with the intricately designed packaging as the timepiece inside.
With the industry in Boston for biotech’s largest annual event, That’s Nice had the opportunity to visit several clients in the nearby innovation hub of Kendall Center in Cambridge, Massachusetts.
While in Boston for the BIO International Convention, That’s Nice met with the senior management team from the Cambridge, Massachusetts-based BrammerBio, a viral vector CDMO specializing in cell and gene therapy.
That’s Nice wished recent intern Marc Technow good luck as he returns to Cologne to complete his Masters after a short break over the Summer.
Research and strategy apply all their skills to the challenge inherent in getting the wrapper off. the cake.
It’s the last day of setup before the BIO International Convention kicks off at the Boston Convention Center
, and the last-minute hustle is in full swing. Pictured here is
That’s Nice Managing Director
Nigel Walker, , who is preparing for a whirlwind week of client meetings and new business development.
When a brand can be communicated, without words, it’s worth following. The Versace brand is one of those brands.
Marc Technow is coming to the end of his 3 months internship at That’s Nice, he’s done a great job of fitting in with the research and strategic content team, we wish him all the best as he graduates next week in Germany.
After a slow uptick in 2018, we have reached 13,000 followers on LinkedIn, thanks to the dedication of our business logistics manager (and chief social media recruit), Albert Bruan. A big thanks to Albert for his hard work and perseverance on this long road!
On our last day in London, we stopped to visit Haig Armaghanian, our business partner from Haig Barrett, and Phil Neill, the former managing director of our UK office. At That’s Nice, we are proud of the enduring relationships we maintain across the business, from our strategic partners to our customers.
That’s Nice Managing Director Nigel Walker met with the Cenexi senior management team in Fontenay Sous Bois, Paris. Following Cenexi’s 2017 acquisition of its world-class steriles facility in the Normandy region, there is much to discuss as the sterile fill-finish leader adds new lines and capacity.
Our tour of London’s biotech circuit continues this week as Nigel kicks off the day with Tecrea, an innovative nanoparticle and polymer company looking for new pathways to the drug delivery world. But first, a quick snap in front of historic St Pancras, an architectural contrast to the modern London Bioscience Innovation Centre to which he’s en route.
After working with GSK for more than six years, That’s Nice had the opportunity to visit the healthcare giant at its global headquarters in Brentford, London. It was exciting to see the many changes that are in the works as Emma Walmsley comes up on her one-year anniversary as CEO and the organization looks to reshape its product portfolio.
Accounts Director Wei Gao (center) celebrates 10 years with That’s Nice, looking as fresh-faced as ever in this throwback photo with…can you guess who that is to his right?
Director of Digital Capture, Brian Pearce, takes in the St. Louis sun while shooting for a client.
Today marks the first day of Interphex 2018, the premier event for pharmaceutical, biotechnology, and medical device development and manufacturing. We are noticing slightly fewer CDMOs this year, but, as is to be expected, there is plenty of new equipment on display.
Albert Braun points out the Philadelphia Convention Center, ahead of CPhI North America.
Floral aficionado, Nigel Walker poses in front of a wall of vibrant greenery inside the lobby of
“1 Hotel, South Beach.”
That's Nice had the pleasure of hosting team members from Federal Equipment Company
, welcoming the excuse to partake in a savory New York staple with our out-of-town clients (though rumor has it Cleveland is getting its very own Shake Shack in 2018 - Ohio's first)!
That’s Nice Business Logistics Manager Albert Bruan attended Easter Mass at Our Lady of the Lake Parish in Verona, NJ
. The vibrant floral arrangements captured the essence of the day, which brought with it the first real hint of spring—a welcome reprieve from a particularly intense winter (until, that is, we were hit with 6 inches of snow
While attending the New York International Auto Show on Thursday, That’s Nice managing director and Lamborghini aficionado, Nigel Walker, came face to face with the Lamborghini Centenario, a commemorative ode to the brand’s founder retailing at a cool $4 million dollars. Maybe next time, Nigel.
That’s Nice founding partners Nigel Walker and Mark Allen and attended the New York International Auto Show yesterday as guests of Lamborghini corporate. This time last year, the agency was in full prep mode for our Road to BIO ‘speed-to-market’ campaign, which was sponsored in part by Lamborghini.
The party continued into the night at the Xellia Pharmaceuticals post-DCAT dinner party. We’ll avoid naming names, but pictured here are members of the That’s Nice, UPM and BioVectra teams.
As we head toward the latter end of DCAT Week, we are invigorated by the number of companies coming together to discuss future business. Despite the snow, we’re seeing more companies than ever!
It seems rain, snow and slush has become as much a staple of DCAT Week as the opportunity it represents. It’s no surprise, then, that New York’s fourth Nor’easter of the season has fallen right in the middle of DCAT Week 2018.
Misaki Walker, daughter of That’s Nice Managing Director, Nigel Walker, graduated this weekend from sixth grade at Japanese Weekend School of New York (JWSNY), a Japanese school covering a traditional curriculum.
It’s almost game time in Basel, Switzerland, but before the team makes their big pitch, a bit of a pick-me-up is in order. Pictured here is Strategy Director, Partner and newly appointed Master Chocolatier, Mark Allen.
At That’s Nice, our clients and staff are all one big family. UPM Pharmaceuticals’ Mary Lee Schiesz visited the New York office for an early year account review, snapping a quick ‘usie’ with the team before heading back to Bristol, TN.
That's Nice celebrated the birthday of accounts team member Katie Baker with a raspberry frosted cake that was
almost too pretty to eat.
Following a client video shoot in Germantown, Wisconsin, Director of Digital Capture Brian Pierce and Accounts Director Wei Gao made their way slightly south for some complementary footage from the Harley Davidson Museum in downtown Milwaukee.
Strategy Director, Mark Allen, ‘blends in’ wearing too much (?) of the company color after losing an accumulator bet on soccer with Scientific Research Manager, TJ Ladage. He should have known better than to bet with a Nice Insight guy.
Brian Pierce, Director of Digital Capture, and Wei Gao, Accounts Director, visit Germantown, Wisconsin to capture video footage for an online 360º facility tour experience. Hope it’s not too cold, boys.
In celebration of one of our team member's engagement news, the accounts team at That's Nice made a trip to Outback Steakhouse, which our former suburbanites were particularly delighted to stumble upon here in New York City.
That’s Nice is thrilled to welcome pharmaceutical sales and marketing veteran Kristine (Kris) Senft to the team. As Nice Consulting Director and Partner, Kris will be working with clients to utilize Nice Match as a mechanism for growth in global markets. Welcome, Kris!
Maurice is not only an integral member of the Nice Insight market intelligence team, but also keeps us up and running by helping to maintain the IT infrastructure. In recognition of his hard work, Maurice has been promoted to Research Analyst. Well deserved, Maurice!
As Exhibit Designer, Chee is an integral part of our creative design team and is responsible for producing award-winning exhibits for both That’s Nice and our clients. Without Chee, Nice Exhibit would not be what it is today. Thank you for the exceptional work, Chee!
As Market Research Director, Govindra is now responsible for overseeing all research services accounts and managing both internal and external resources to help define, meet and exceed client objectives. Congratulations, Govindra!
Congratulations to Eugene on being promoted to Account Executive. In his first year at That’s Nice, Eugene has grown significantly in his role, providing exceptional effort on day-to-day projects and playing an integral role in the Road to BIO campaign in June 2017. We all appreciate Eugene’s hard work and dedication. Well done, Eugene!
As Business Director, Guy’s role has expanded to include identifying synergies across Nice Insight research, Pharma’s Almanac content and That’s Nice marketing and communications to fully support the success of our clients. Congratulations, Guy!
Congratulations to 13-year That’s Nice veteran Young Tae for being promoted to Creative Director, a newly created position recognizing her tireless efforts and exceptional ability to progressively improve her creative talents. Well done, Young!
An English favorite for the holidays, Roger Hargreaves’ Mr. Men and Little Miss books are fun for both children and adults. Thanks to our consulting partner, Haig Armaghanian, for providing a bit of nostalgia this holiday season.
As with any gift, presentation is everything. A big thanks to Sienna Feldman at Cartier Fifth Avenue Mansion for helping to provide these beautifully packaged pieces this holiday season.
Twas the last working day before the holidays and all through the office, not a team member was idle, not even a novice. Even on the Friday before Christmas, That’s Nice is working hard to meet some pre-holiday deadlines. Happy holidays!
Adama Coulibaly, whose geometric art can be seen around the That’s Nice office, is displaying at his first art show at Onishi Gallery’s Onishi Project from
January 18-31, 2018. Join us in supporting Adama as he makes his New York gallery debut!
That's Nice Star Wars fans are keeping busy at the office and avoiding spoilers on
this Friday release day. Judging by his Halloween costume, we'd say our Jedi Master of Strategy, Mark Allen, is ready to hit the theater with Rey by his side.
After a quick 24 hours in Colombia to check out a new client’s facility, Nigel reports, “there’s lots of marketing to be done” as the company prepares for a new pharma facility set to open in 2018.
Haig Barrett CEO and That's Nice consulting partner Haig Barrett is featured on the cover of the November 2017 issue of Manufacturing Chemist.
Check out his article on drug pricing strategies here
. Congratulations, Haig!
That's Nice team members warmed up their stomachs for the Thanksgiving holiday with a small pizza feast from New York's famous Grimaldi's Coal Brick Oven Pizza.
Events like AAPS provide an opportunity to reflect on the value of an agency partnership with That's Nice, as a comprehensive exhibit strategy is a paradigm for the full scope of our integrated offering. Pictured here is the combined UPM and That's Nice team during a post-AAPS strategy meeting, most likely to discuss, “What’s next?”
Director of Digital Capture, Brian Pierce, shoots the show floor of AAPS.
It's England versus Germany, with Mark Allen and TJ Ladage showing their team colors!
Artistry runs in the Walker family. Nigel's grandfather, Frank Walker
of Hanley, Stoke-on-Trent, UK,
created this oil painting
Design Directors, Erin Carney and Young Tae, visited the
Yayoi Kusama "Festival of Life" exhibition on view at the David Zwirner gallery over the weekend. To enter the gallery, they had to wear booties like in visits to the clean room facility — luckily both have done this many times before on client photoshoots!
Bronxville, NY was protected last night by Nigel's children aka the Robin Hood Duo!
We hope everyone has a happy and safe Halloween! Director of Strategy Mark Allen's daughters are all dressed up and ready for trick or treating!
Brian Pierce, Director of Digital Capture, makes sure he photographs a client facility from every angle while working on a shoot.
Brian Pierce, Director of Digital Capture, is dressed the part as he takes photos inside a lab for a That's Nice client.
The That's Nice Design Director, Director of Digital Capture and Senior Project Manager headed west to San Francisco to work on a client photoshoot.
Wei Gao, Director of Accounts, and Mark Allen, Director of Strategy, headed to the studio to record the voiceover for the Road to BIO story, which will be released in full on the
Fall is officially here, and Nigel's garden is ready for the season. These beautiful flowers are blossoming in full October color.
Maria Douaihy, Marketing Writer, is getting married in Hawaii next week. The That's Nice team wished her well with cake and a card.
Have you followed Nigel Walker, our Managing Director, on Linked-IN yet? If not, you should! With 12,000+ contacts, Nigel updates his social media content bi-weekly and there's always something new.
Mark Allen, Director of Strategy, gifted Wei Gao, Accounts Director, this amazingly realistic Captain Kirk. That's Nice is boldly going where no one has gone before!
Do you know which bridge this is? Need a hint...? It was recently painted. The construction gem was spotted by Managing Director, Nigel Walker over the weekend.
The That's Nice staff gathers in the conference room waiting for clients to arrive.
Congratulations to Nigel, who moved into his new family house just yesterday. Needless to say, there was lots of unpackaging and painting to be done in the new digs.
The Research team went out to lunch to celebrate a successful quarter, as well as Market Research Manager, TJ Ladage's birthday.
Founder and CEO of Haig Barrett, paid a visit to the That's Nice Headquarters in NYC, on his way to LA from London.
The That's Nice staff poses with baby Demba on his first birthday.
The Accounts Dept. took the weekend to relieve some stress at the shooting range! Kimberly Anderson, Mimi Chen and Albert Braun are pictured from left.
Nigel's Road to BIO journey didn't just happen overnight. Learn about what got him to go on the road in a Lamborghini Aventador on Lamborghini.com by following the link here.
Can you see what's written in the sand? Nigel Walker has Nice on the brain while away for the summer holiday.
Wei Gao, Accounts Director, and Mark Allen, Director of Strategy, are giving a presentation on inbound marketing today, in New Jersey.
This little critter, captured in Bora Bora, is a reminder to always think outside the box – or shell!
Strategy can be applied anywhere! No matter what the scenario, an understanding of both the technology around you and the habits of your competitors is a winning combination. That being said. Nigel has proudly beat his own top score in "Clash of Clans" after three years of trying – proof that all you need is a great strategy.
Nigel Walker is pictured in Bora Bora, the picturesque island in French Polynesia.
Mark Allen, Strategy Director, celebrated his birthday with a surprise by Princess Leia, Darth Vader and the office stormtroopers.
Nigel Walker arrived in Bora Bora, ready for the sunset and to recharge his batteries before a big push starting in September.
Nigel Walker captured this stunning sunset at the airport in Milan, as the last moments of the day's light shine through the jet stream.
Nigel Walker, Managing Director, is spending time in Paris, which as he says, is where it's at for business.
Nigel Walker is currently visiting customers in Lyon, France with Graham Combe, Relationship Director.
Guy Tiene, Strategic Content Director, and Wei Gao, Accounts Director enjoy a friendly game while in Wilmington, North Carolina.
Flowers for everyone, courtesy of Nigel!
Nigel Walker received this special gift from the owner of Lamborghini in honor of his birthday.
Happy Birthday to our very own Nigel Walker! The That's Nice / Nice Insight Managing Director turns 46 years young today!
Nigel Walker poses with Queen Elizabeth II before a business dinner.
Managing Director Nigel Walker is all smiles, despite a l
ong work day and
Nigel Walker spent the day in a beautiful area of Southern France, while visiting Sartorius Stedim in Aubagne on a business trip last week.
in the South of France, Nigel Walker came across a company called Nice--it's just like home!
Nigel Walker, Managing Director, is overseas in France to meet new customers.
Market Research Analyst Maurice Spicer celebrated his birthday in the office this week, with the That's Nice staff wishing him well.
Nigel Walker, Founder & Managing Director for That's Nice, was interviewed during yesterday's BIO International Convention by San Diego's KSDY50.