That's Nice News

From all things That’s Nice to what’s happening around the industry, That’s Nice news features daily content that is always timely, and sometimes a bit unusual.

DIA Dinner

24 June, 2019

Brian and Wei enjoy dinner ahead of DIA with clients Leandro and Duncan from Yourway, and a blast from the past, former Media Manager, Mimi Chen!!

A Pre-DIA Selfie

24 June, 2019

Accounts Director, Wei Gao and Brian Pierce, Director of Digital Capture take a selfie in front of the Yourway booth ahead of the DIA show in San Diego. 

The DIA Yourway Booth

24 June, 2019

Wei Gao, Accounts Director, completes the finishing touches on the Yourway booth at DIA. 

The DIA Marken Booth

24 June, 2019

The Marken booth is ready to go and the company is ready to take meetings at DIA in San Diego. 

DIA Pre-Show Setup

24 June, 2019

The That's Nice team gets ready for DIA ahead of show time at the Marken booth. 

Congrats, Grad!

24 June, 2019

Misaki Walker celebrated her 8th grade graduation on Friday, June 21st. It was a wonderful day out to celebrate the journey to entering High School.

Accounts Team Nails

19 June, 2019

The Accounts team shows off their manicures, courtesy of Project Manager (and nail artist) Lina Ma. 

Manicures After Hours

19 June, 2019

Lina Ma, Project Manager, treated the That's Nice staff to manicures after hours. Guy Tiene was first in line!

Clouds Over Carolina

18 June, 2019

When the clouds are rumbling over the Carolinas you know change is around the corner.

Chrome Barney's Branding

17 June, 2019

The Barney’s New York natural stone surface is iconic branding, and with a chrome font finish, we think, beautiful.

Pharma Father's Day

16 June, 2019

Happy Father's Day to all the dads in pharma!

Tea & Sympathy Table

15 June, 2019

Tea & Sympathy, our favorite restaurant in New York City, was back on the table on Saturday! Needless to say, we enjoyed the food and afters.

Thank You, MSKCC

12 June, 2019

Nigel is celebrating the fine work of the medical staff at Memorial Sloan Kettering Cancer Center this week. While supporting a friend during a difficult time, the staff from the state-of-the-art, recently completed new treatment facility in New York City were not only caring but professional in every way. 

Flight of Freedom Launch

10 June, 2019

Flight of Freedom has formally launched after a full week at BIO International, the passion of flight is upon us.

DIA Solstice

10 June, 2019

Nigel has friends over for the weekend, as he prepares for a big week ahead. The summer planning will start this week, as we are one show away from our summer solstice (DIA).

PA Halftime

10 June, 2019

With the first two issues delivered and over 100 companies published to comprise 85% of our content, our B2B numbers speak for themselves.

iBio’s Successful BIO

07 June, 2019

IBIO successfully completes BIO International in Philly, a fast turn for the newly appointed management lead Tom Isett.

NicePassion, That’s Nice Booth #4201

06 June, 2019

Brian Pierce and Lucas Visser from Nice Passion will be walking the show floor during BIO International to meet the customers and find new material for the next series.


06 June, 2019

David interviews Sean Kirk, Executive Vice President of Manufacturing and Technical Operations for Emergent BioSolutions

PA TV Captures AGC

06 June, 2019

Patricio Massera, CEO of AGC Biologics, does a video interview with David.

Olon at BIO

06 June, 2019

David interviews Luigi Trussardo, representing Olon at Bio International.

Fareva Interview for PA TV

05 June, 2019

David interviews Bob Klehr, head of pharma sales for North America at Fareva.

iBio Video Interview at BIO

05 June, 2019

David Alvaro, Ph.D., interviews Tom Isett and Sylvain Marcel at the iBio booth for Pharma’s Almanac TV.

TriRx Pharmaceutical Services #Walking the floor

05 June, 2019

The new Tri-Rx brand is launching at BIO International – book some time with the management team.

AGC Biologics Booth #3109

05 June, 2019

That’s Nice is pleased to be part of the repositioning of AGC Biologics as the company’s AOR.

Nice Passion Everyday Exotic – Booth #4201

05 June, 2019

Nice Passion launches “Everyday Exotic” at BIO International.

Rentschler Biopharma’s Updated Brand Image – Booth #2719

05 June, 2019

With a new image for Rentschler launching BIO International, this company is transforming quickly.

Northway Biotechpharma Brand Image - Booth #4203

05 June, 2019

Northway Biotechpharma Launches their new brand image at BIO International.

Nice Passion Road to BIO – Booth #4201

05 June, 2019

Nice Passion launches “Road to BIO” after 18 months of editing our first production - you can see for yourself, this 51-minute short film was some ride for the crew.

Grifols Recombinant Protein CDMO Booth #3949

05 June, 2019

Grifols is launching a new brand, Grifols Recombinant Protein CDMO, as part of the Grifols Diagnostics biologics business. 

Vetter Booth #3127

05 June, 2019

That’s Nice supports Vetter at BIO International.

21159 Pharma #Walking the floor

05 June, 2019

Meet Steve King from 21159 Pharma at BIO International.

Yourway Website - Booth #4209

05 June, 2019

Yourway is launching a new website:

Grifols Partnership Booth #3949

05 June, 2019

Grifols Partnership will be attending BIO International. 

iBIO Booth – New Messaging #3059

05 June, 2019

iBIO launches a new message – iBIO’s speed to market commands attention.

UPS/Marken Booth #1114

05 June, 2019

Visit UPS/Marken at BIO, booth# 1114.

Therapure BioPharma Booth #3348

05 June, 2019

Nick Green, the CEO of Therapure, will be attending BIO this year. Come on over and meet the team.

Seqens #Walking the floor

04 June, 2019

This is the first time the newly named Seqens is attending BIO, having changed their company association after the Q1 DCAT launch.

SGS Life Sciences Booth #3915

04 June, 2019

SGS Life Sciences continue to be a powerhouse in the global testing space. Come on over and meet the SGS team. 

Rentschler Biopharma's New Vision - Booth #2719

04 June, 2019

That’s Nice has worked closely with the Rentschler management team to bring together a new vision for the fifth generation Biologics company.

Northway Biotechpharma Booth #4203

04 June, 2019

Northway Biotechpharma continues to plan the next step of the company’s commercial growth.

NicePassion is Looking for Scientists – Booth #4201

04 June, 2019

The Nice Passion team is looking for scientists to create a short film on their interests outside of work. 

Piramal Pharma Solution Booth #3005

04 June, 2019

That’s Nice supports Piramal at BIO International - come meet the team.

Polpharma Biologics Booth #2909

04 June, 2019

Tremendous investment started some years ago for this new entity in the PolPharma family of companies. Come meet the team at BIO International.

i.e. Advising #Walking the floor

04 June, 2019

Come visit Tom Isett and the i.e Advising team at BIO International.

Lonza Booth #3615

04 June, 2019

Lonza is launching a new message for the early phase unit dose business, SimpliFiH.

GSK Booth #526

04 June, 2019

GSK is leading the way at BIO International, once again.

Yourway Launches

04 June, 2019

That’s Nice is proud to announce Yourway is launched

Brian ready for BIO International

04 June, 2019

Brian Pierce has arrived at BIO International, ready for the show.

Grifols BioSupplies Booth #3949

04 June, 2019

Grifols BioSupplies is one of many Grifols business units! Come over and meet the team at BIO.

Frontida Booth #Walking the floor

04 June, 2019

Frontida is the new CDMO is on the scene — Ron Connolly and the team are ready for growth after the GW facility acquisition.

NovaSep Booth #1301

04 June, 2019

Visit NovaSep at BIO International.

Fareva Booth #3455

04 June, 2019

Bob Klehr, from the Drug Product team at Fareva, will be attending BIO International.

Find ThermoFisher on the BIO Show Floor

04 June, 2019

ThermoFisher is located at four locations at BIO International (Booth #1501, 643, 1301, 2027).

Bora Pharmaceuticals #Walking the floor

04 June, 2019

Bora Pharmaceuticals is pushing hard on sales in the U.S. market. Come see the team at BIO International.

BioVectra Booth #3055, 2427

04 June, 2019

That’s Nice supports BioVectra at BIO International.

Avid BioServices Booth #3149

04 June, 2019

That’s Nice supports Avid BioServices at BIO International.

Alcami Booth #3401

04 June, 2019

Change is happening at Alcami – That’s Nice is looking forward to reconnecting with this key account from the past three years.

Abzena Booth #3815

04 June, 2019

Thats Nice supports Abzena at BIO International, in Philadelphia with thought leadership content.

WuXi Advanced Therapies Booth #3406

03 June, 2019

That’s Nice continues to support numerous divisions of WuXi. The entire WuXi group will host a big partnering event on Tuesday night, June 4th.

Servier #Suite 40, Level 200

03 June, 2019

Servier is in the oncology business after the Shire Oncology acquisition, giving the BIO show even greater significance to the company.

Sosna & Co #Walking the floor

03 June, 2019

Look out for Erica from Sosna & Co. at BIO International this year.

Samsung Biologics Booth #3501

03 June, 2019

Kevin Sharp is attending BIO International this year – come meet Kevin at the Samsung booth.

MilliporeSigma Booth #3104

03 June, 2019

That’s Nice is beginning a new relationship with this mighty commercial entity.

Olon / Capua BioServices Booth #2501

03 June, 2019

Coming off the acquisition of Capua BioServices, Olon has taken a leading position in the Italian market for generics and looks to grow their biologics business.

Longeveron Booth #4270

03 June, 2019

Longeveron will be exhibiting at BIO International –– come meet the team.

Leukocare Booth #2719

03 June, 2019

Michael and the Leukocare team will be located at the Rentschler booth #2719 during BIO –– come meet the team.

PharmaBioSource BioPharma Booth #3015

03 June, 2019

Sean McKee will be ready to meet the market at BIO.

IRBM #Walking the floor

03 June, 2019

Dan Conlon (and the best kept secret in the CDMO space) will be attending the big BIO show this week – find out more from Dan and the team.

Nice Passion Flight of Freedom – Booth #4201

03 June, 2019

Nice Passion launches “Flight of Freedom” featuring Gwenaël Servant at BIO International.

iBIO Web Launch - Booth #3059

03 June, 2019

iBIO launches new website, this much easier site to understand communicate a clearer message.

CRB in Q2 Pharma’s Almanac - Booth #3205

03 June, 2019

CRB has led Pharma’s Almanac in most-read content for two years in a row.

That’s Nice – Meet the Staff at Booth #4201

03 June, 2019

That’s Nice will be waiting to greet you at booth# 4201, getting ready for the biggest Biotech show of the year.

Rentschler Biopharma Booth #2719

03 June, 2019

Come visit the new Rentschler Booth# 2719 at BIO International.

Avara Pharmaceutical Services Booth #4100

03 June, 2019

That’s Nice supports Avara as they consolidate into a drug product CDMO. Avara comes to the table at BIO with new BD staff and a refocused business.

Yourway Booth #4209

03 June, 2019

The new Yourway branding identity is launching at BIO International – this 20+ year old company is transforming the Supply Chain Logistics space.

iBIO Booth #3059

03 June, 2019

Come visit iBIO at BIO International. The team is ready to meet you!

That’s Nice – Win a Gift at Booth #4201

03 June, 2019

That’s Nice will be giving out gifts at the booth during BIO International, come on over to pick yours up.

Northway Biotechpharma Website - Booth #4203

03 June, 2019

Northway Biotechpharma launches new website for BIO International.

Arrival at BIO

03 June, 2019

We all arrived in Philly for the annual BIO International event. City of brotherly love is ready to receive 18,000 Biologists.

Looking Forward to BIO

31 May, 2019

I look forward to seeing all the customers in Philly next week. That’s Nice has 12 brand launches - needless to say, I’m looking forward to seeing the doors open on the first day.

Northway Biotechpharma Web Launch

31 May, 2019

Northway Biotechpharma has launched a new website: 

On Location in Allentown

24 May, 2019

The Yourway truck is being shot today, photographer and project manager Lucas Visser, is pictured in Allentown in the process of getting it down.

The Advanced Therapeutics Issue Has Landed

24 May, 2019

Pharma’s Almanac, The Advanced Therapeutics Issue has landed on my desk - in my personal opinion, this issue has the best content.

What Do You See?

24 May, 2019

What is this? And what does it represent?

AbbVie Umbrella

24 May, 2019

Thank you, AbbVie, for the gift we received at CPhI North America - it came in very handy on a rainy NYC day!

A Gift from Portugal

20 May, 2019

Parth Tarasaria,  Interactive Developer returned from a trip to Portugal with wine for the office. 

Cesar's Last Day

17 May, 2019

We're sad to see our  Market Research Associate  Cesar Benjumea leave, but wish him all the best!

It's a Wrap!

15 May, 2019

Director of Digital Capture Brian Pierce wraps up a shoot for iBIO at the company's facility in College Station, Texas.

That's Nice Celebrates 24 Years

15 May, 2019

That’s Nice is 24 years old today, after so many days of operation we are delighted to having a record year in all areas of the business, including Research, Agency and Business Services growth. With no debt and an estimated $27 Million in annual sales and investment income in 2019, we are delighted to look forward.

Mark Bamforth in the Q2 Pharma's Almanac

13 May, 2019

We have a special article in the Q2 Pharma’s Almanac from one of our favorite Scots, Mark Bamforth. Mark will cover how he built two companies from the ground up over 7 years, subsequently selling them for $1.95 Billion - truly amazing!

Haig Barrett in the Q2 Pharma's Almanac

13 May, 2019

Our friends at Haig Barrett will be covered in the Q2 Edition of Pharma’s Almanac.

Polpharma Biologics in the Q2 Pharma's Almanac

13 May, 2019

Pharma’s Almanac will support Polpharma Biologics in the Q2 BIO International Edition.

Grifols in the Q2 Pharma's Almanac

13 May, 2019

There will be three business units of Grifols covered in the BIO International Q2 Edition of Pharma’s Almanac.

Catalent in the Q2 Pharma's Almanac

13 May, 2019

Pharma’s Almanac will support Catalent ODD business division for the first time in the Q2 BIO International Edition.

Chainbridge LTD in the Q2 Pharma's Almanac

13 May, 2019

Pharma’s Almanac will support Chainbridge LTD for the first time in the Q2 BIO International Edition.

Avid BioServices in the Q2 Pharma's Almanac

13 May, 2019

Pharma’s Almanac will support Avid BioServices for the first time in the Q2 BIO International Edition.

Frontida BioPharm in the Q2 Pharma's Almanac

13 May, 2019

Pharma’s Almanac will support Frontida BioPharm for the first time in the Q2 BIO International Edition.

Extended BioVectra Article in the Q2 Pharma's Almanac

09 May, 2019

Pharma's Almanac will support BioVectra for an extended 8 page article in the Q2 Edition. The special edition will high light the advantages of working and living in P.E.I. and Windsor, NS Canada.

Longeveron in the Q2 Pharma's Almanac

09 May, 2019

Pharma's Almanac will support Longeveron in the Q2 Edition, launching at BIO International.

Northway Biotechpharma in the Q2 Pharma's Almanac

09 May, 2019

Pharma's Almanac will support Northway Biotechpharma in the Q2 Edition, launching at BIO International.

New Kicks

09 May, 2019

Nigel's new kicks arrived in the office today, which he plans on wearing the next sunny day. We can't wait to see these beauties at BIO International!

Reunion at the Great Bowery

08 May, 2019

Nigel Walker dropped in to see the ual: alumni at the Great Bowery. 

Thermo Fisher Scientific Closes on BrammerBIO

06 May, 2019

Thermo Fisher Scientific formally closes on the purchase of BrammerBIO. That’s Nice congratulates and thanks the management team at BrammerBIO for being part of this amazing story.

Bowling Night at CPhI NA

01 May, 2019

That’s Nice enjoyed the Federal Equipment / AbbVie bowling night during CPhI North America.

Special Delivery

30 April, 2019

Who doesn’t love flowers for no reason? Events Director YiYi Liu received a special bouquet at work.

Servier CDMO at CPhI North America 2019

30 April, 2019

Supporting Servier CDMO at CPhI North America this year in Chicago. 

Cenexi at CPhI North America 2019

30 April, 2019

Supporting Cenexi at CPhI North America this year in Chicago. 

The Willis Tower

29 April, 2019

Willis Tower, more commonly known at the Sears Tower, is cloaked in fog after the snows clears -- and as we set-up for CPhI North America.

Lamborghini SVJ Roadster

29 April, 2019

Lamborghini SVJ Roadster, v12, 770 hp is in pre-order status. With a larger car production run, we hope one of the 900 will arrive at That’s Nice in Spring 2020.

Flight of Freedom Launch

26 April, 2019

"Flight of Freedom," a Nice Passion short film that celebrates dedication and passion, will launch at BIO International.

MilliporeSigma in Pharma's Almanac

26 April, 2019

Pharma's Almanac looks to support new content client MilliporeSigma in the BIO International Q2 Edition. 

Yourway in Pharma's Almanac

26 April, 2019

Pharma's Almanac looks to support new content client Yourway Transport in the BIO International Q2 Edition. 

#FBF - That's Nice 20th Anniversary Celebration

26 April, 2019

Circa 2016, at the That's Nice 20th anniversary celebration/what are you wearing Mark Allen? The team is pictured with Haig, Mark, Nigel, Guy and JF, from left to right.

A Surprising Picture

26 April, 2019

BIO International will give you the astrophysicist answers to this surprising picture.

Flight of Freedom

26 April, 2019

A tremendous story is unfolding, “Flight of Freedom” launches in Late May, just before BIO International.

Brian on Vacation

26 April, 2019

Brian Pierce, our Director of Capture is out and about in DR with his family on a well-earned vacation, just before the madness starts for BIO International.

Spring in New York

25 April, 2019

Nigel is back in New York and happily greeted by the beauty of Spring. 

Visiting MilliporeSigma

16 April, 2019

Emilee Kudla,  Project Coordinator and Guy Tiene, Business Director, Partner are pictured after a meeting at  MilliporeSigma, in this photo taken by Wei Gao, Accounts Director, Partner

The Next That's Nice Lambo

15 April, 2019

The next That’s Nice Lamborghini has been ordered! The SUV (Urus) was spiced this weekend with a simple royal blue and black shinny trim finish, signature orange brakes, and interior trim. The new Lamborghini should be ready for delivery in September this year.

Pizza Friday

12 April, 2019

That That's Nice team enjoyed an in-office pizza party to mark the end the work week, 

Lady Liberty

10 April, 2019

Lady Liberty is always a welcoming sight as you pull into the New York City Harbor. Here she is, pictured from the INmune Bio IPO launch celebration. 

INmune Bio IPO Celebration

10 April, 2019

INmuneBio invited That’s Nice to celebrate the launch of their IPO with a party on the Hudson - the stock is already up 25%!

Japanese Boys Day Display

08 April, 2019

Nigel Walker sets up the traditional  Japanese Boys Day display, taking place on May 5th - the tradition is to set up one month in advance. 

Doing Business at Interphex

02 April, 2019

Federal Equipment Company engages in business during the equipment-centered trade show.

The Federal Equipment Company Hologram

02 April, 2019

Have you seen the Federal Equipment Company hologram? She's pretty impressive! Check her out at booth  3110. 

Nice Passion

02 April, 2019

That's Nice has launched "Nice Passion" the 10th line extension of the That's Nice brand. The new brand will show case a selection of stories that high light the passion of individuals working in the field of science.  will launch a new film every quarter. 

Jue Lan Club Lunch

01 April, 2019

The That's Nice team heads to hotspot the  Jue Lan Club, fueling up before organizing client booths at Interphex. 

Piramal Booth Prep

01 April, 2019

The Piramal booth has a long way to go before Interphex but the team is ready for the challenge! 

Federal Equipment Company at Interphex

01 April, 2019

Emilee Kudla and Lina Ma from the Accounts team prep the Federal Equipment Company booth prior to Interphex. 

Interphex Prep

01 April, 2019

The That's Nice Accounts team preps for Interphex doing booth setup for Federal Equipment Company. 

Birthday Winner

01 April, 2019

Luke Walker is a winner! He hit the 1000 ticket level at a weekend away 10th birthday bash.

Dad of the Year

27 March, 2019

Our photographer, Lucas Visser, volunteered to take his 8th grade daughter's class portrait last week. After the shoot, he printed the portrait onto a poster to be signed by the whole class for the school’s upcoming spring auction.

Platinum Stripe

25 March, 2019

The brand image of a platinum stripe can be fixating and inspiring. 

Private Plane

25 March, 2019

Nigel Walker take his first charter flight in the US - fancy!

A Very Wei Birthday

25 March, 2019

Director of Accounts, Wei Gao, celebrates his birthday with cheesecake from Lady M. 

Smooth Rolling at DCAT

21 March, 2019

Nigel Walker poses for a selfie on the second to last night of DCAT - the event has been happily smooth this year.


19 March, 2019

Nigel Walker is h eading into his third day of DCAT, with the Intercontinental Hotel on Lexington Ave serving as the event's new HQ. 

Prepping For A Rainy DCAT

18 March, 2019

When your getting ready for DCAT Week, you need to choose your umbrella carefully.

Viscosity & Gravity: Science Experiment

18 March, 2019

Luke Walker’s Science Fair Experiment for the 4th Grade, 2019. Luke solves the p roblem:   Does viscosity and gravity help filling a pharmaceutical manufacturing line for a Topical dry skin therapy?

The Q1 Business Development Issue Has Launched

13 March, 2019

The  Q1 Business Development Issue of Pharma’s Almanac  is now available in full online.  Our first quarter edition features leading insights from key opinion leaders with findings specific to business development in the industry.

StageBio is Live!

12 March, 2019 launches on the first day of SOT in Baltimore, a collective and collaborative effort from the teams at That’s Nice and StageBio.

Coming Together

12 March, 2019

It’s been a pleasure working with the management teams of HSRL and VPS, as these two companies combined to create StageBio. Tom, Sam, and Carrie have worked hard to transform the business in just under 100 days. 

Introducing StageBio

12 March, 2019

That’s Nice is excited to share the new identity we’ve created for StageBio, a combination of HSRL and VPS – Ampersand Capital's latest investment in the lab services space.

Ready to Launch

11 March, 2019

Our latest 'Nice' creative endeavor is set to launch. Stay tuned for the premiere of Nice Passion, hitting your screens in April 2019. 

On Location

20 February, 2019

Members of our digital capture and accounts teams are on location today setting up for day one of a four-day photo and video shoot. Pictured here are That’s Nice director of digital capture, Brian Pierce, and photographer/videographer, Lucas Visser.

Setting the Scene

20 February, 2019

Pictured here behind the scenes of today's photo shoot (from left) are Emilee Kudla, project coordinator, Katie Baker, senior account manager, and Brian Pierce, director of digital capture.

Throwback to Interphex ‘16

11 February, 2019

As we approach a series of winter/spring industry events, we took a moment to look back to Interphex 2016. Pictured here are members of the That’s Nice leadership and business teams repping our 20th anniversary chrome campaign at a UBM party.

Office Downgrade

05 February, 2019

That’s Nice Managing Director Nigel Walker has announced we’ll be expanding into the woods of Atlanta in this quaint space he discovered during a recent trip. Apparently this writer will be stationed upstairs with the rest of the content team. 

Amid the Frenzy

03 February, 2019

That’s Nice Managing Director Nigel Walker is in Atlanta this weekend, where Super Bowl 53 will be taking place. See everyone there!

Freezing Temps

02 February, 2019

Snow falls in New York once again as the Northeast struggles to stay above zero degrees Fahrenheit. Looking forward to warmer temperatures on the horizon next week.


01 February, 2019

We found a 1971 Lamborghini Miura on display at a collectors’ museum during our recent travels. According to That’s Nice Managing Director Nigel Walker, it was well worth the wait to see this beauty.


01 February, 2019

That’s Nice leaves Seattle after a successful trip to see a longtime client. With new offices and expanded worldwide services, this company certainly has a lot to promote.

White Out

31 January, 2019

Something called a micro blizzard hit seemingly out of nowhere this afternoon, with 50-mph wind gusts and a burst of snow creating a white out effect across NYC. Next up is single digit temps as the staff petitions for a Florida office. 

The Next Generation

25 January, 2019

As part of our Nice Passion video series, Director of Digital Capture Brian Pierce begins the final edit of “Everyday Exotic” as Luke Walker starts his own journey.

Coming Soon

25 January, 2019

What’s behind the garage door? Find out in our upcoming piece, “Everyday Exotic,” due to hit the small screen in the coming weeks. 

Happy Birthday, Mr. Kudla

24 January, 2019

Wishing our friend and Ironman David Kudla a very happy birthday! As David turns [text redacted] years young, we at That’s Nice admire his drive and athleticism, especially considering the majority of us find ourselves winded after a walk to the water cooler.

RIP Roger Bruan 8/13/1943 – 1/22/2019

22 January, 2019

We send our condolences to the Bruan family, including our Business Logistics Manager, Albert, on the passing of Roger Bruan. Roger was an early influence on That’s Nice, as founder of a noted NYC ad agency and a big character. He gave us insight, fun, and a valued introduction to his nephew, Albert.

New Staff: Richard Mansbridge

16 January, 2019

Richard Mansbridge has rejoined the team as a ‘Nice’ consultant based in Australia. Richard was in the New York office this week getting reacquainted with the team and our process.

New Staff: Michelle Sawicki

16 January, 2019

We are pleased to welcome Michelle to our team as copywriter. Michelle brings to That’s Nice an extensive background in content and brand strategy, which she will undoubtedly leverage in creating engaging marketing content for our clients.

New Staff: Nina van Styrum

16 January, 2019

Nina has joined our team as exhibit designer. In this role, she is responsible for optimizing our clients’ trade show presence, bringing their exhibits to life through 3D design. Nina has several years of design experience, which she's acquired from studying and working around the world. 


16 January, 2019

That's Nice is visiting Porton Pharma Solutions’ API manufacturing site near Chongqing, China today. Pictured here is our strategy director, Mark Allen, dressed and ready to hit the cleanroom. 

New Year, New Kicks

14 January, 2019

That’s Nice managing director and metallic fashion maven Nigel Walker shows off the newest addition to his 2019 wardrobe.   

Lucky Number 137

09 January, 2019

The number of unread emails in the inbox of our managing director, Nigel Walker, became the same as his house number earlier today. Perhaps it's time to play the lotto.   

Continuing Support of CapsCanada

07 January, 2019

That’s Nice is pleased to welcome back CapsCanada as a valued customer in 2019.

New Year, New Look

28 December, 2018

That's Nice is reorganizing the space at our New York City headquarters to kick off the new year and welcome a number of new staff members.

HQ Upgrade

27 December, 2018

That’s Nice is in the process of upgrading our New York headquarters with new lighting as a part of a larger effort to boost efficiency.  

Soaring Stocks

26 December, 2018

That’s Nice may have been closed for Boxing Day and some electrical updates, but the stock market sure wasn’t. Let’s hope this is the turnaround we’ve been hoping for – and that it continues into 2019.

Message from Our Founder

25 December, 2018

Hoping to return from Hawaii with new life and fresh ideas in 2019. I wish all of our clients a very Merry Christmas and a prosperous New Year (from the beach). It’s the first time in 23 years I have not hand-written Christmas cards, but I have typed and emailed 400+ over the past few days (again, from the beach). Cheers, Nigel.

That’s Nice Wins ESGR Award

24 December, 2018

That's Nice has won the Department of Defense Employer Support of the Guard and Reserve (ESGR) award for supporting Albert Bruan during his recall to active duty and subsequent deployment from 2010 to 2014. Albert has been an asset to the company since he joined more than 10 years ago, and we are proud to have reciprocated his longtime support of That’s Nice. 

Eating Right

24 December, 2018

This #foodsnap courtesy of our managing director, Nigel Walker, who’s working hard to stick to a healthy diet despite the temptations of the holidays by opting for oatmeal over a bacon, egg and cheese sandwich.

Aloha, Sunshine

24 December, 2018

Our managing director, Nigel Walker, is headed to Hawaii with his family for the holidays. Rainbows and sunshine are a welcome change from the wintry gray we’ve been experiencing here in New York.

Taking the Cake

19 December, 2018

The holiday cake from our shoot suddenly disappeared and our accounts director, Wei Gao, looks a guilty as ever. 

Happy Holidays from That's Nice

19 December, 2018

We're putting together a simple holiday video message from the That's Nice staff. No one has to know that cake was actually six days old at the time of the shoot...

Making the Effort

17 December, 2018

Coming across this post on LinkedIn got our managing director, Nigel Walker thinking about each day we come to work. Which of these simple virtues are you bringing to work each day?

Looking Forward to 2019

17 December, 2018

As we near the end of 2018, we find ourselves looking back to look forward. The Super Bowl may be just five weeks away, but we are training for our own start-of-the-year – the JP Morgan Healthcare Conference January 7-10th in San Francisco.

Happy Paw-lidays

17 December, 2018

Spotted somewhere along Nigel’s travels was this great find, sure to take first prize in any holiday sweater competition. Wishing all our friends and family a warm and ‘meowy’ holiday season.

Talking Shop

17 December, 2018

With members of our digital creative team in tow, Nigel ventured into the garage at Manhattan Motorcars to work through what turned out to be an opportune tire change and check-up.

Out & About in NYC

17 December, 2018

Photographer Lucas Visser and Director of Digital Capture Brian Pierce are out and about in New York City shooting new video footage for an upcoming project.

Talking Passion

17 December, 2018

We got to the heart of Nigel’s supercar passion and his propensity for hitting life at full throttle during a one-on-one interview Friday. That’s Nice copywriter Maria Gordon conducted the interview, with Lucas Visser and Brian Pierce directing from behind the camera.

Like Father, Like Son?

17 December, 2018

A Countach 5000 poster was where it all began for Nigel Walker with regard to his youth-born love for the Lamborghini brand. Now the same age as his father when this passion was first realized, it has yet to be seen whether Luke will follow in his father's footsteps to become a supercar enthusiast.

Getting Personal

17 December, 2018

That’s Nice photographer Lucas Visser, Director of Digital Capture Brian Pierce, and Managing Director Nigel Walker gather for a sit-down segment inside Nigel's Bronxsville, NY home as part of our upcoming “passion” video project.

Family Resemblance

17 December, 2018

Filming continued into the weekend as we wrapped up the final segment of our upcoming "passion" video featuring That's Nice Managing Director Nigel Walker. Captured here are Nigel and his son Luke sitting down to some breakfast before heading off to school.

Happy Birthday, Guy

17 December, 2018

The team celebrated the birthday of Business Director Guy Tiene on Friday with an end-of-day treat. It was a great way to end a fun but hectic week as we wrap up a number of year-end projects for both That’s Nice and clients.

Characters of Times Square

14 December, 2018

Batman, Elmo and That's Nice Managing Director Nigel Walker roll into Times Square. A cast of characters if we've ever seen one.

Drops of Glitter

14 December, 2018

Of course it would pour the day of our passion series video shoot – and right after we finished polishing the Lamborghini. Seems to have been good luck, though, as the day went off without a hitch, save for a slight tire puncture in the wee hours of the morning. 

Caption Me Elmo

14 December, 2018

Elmo, Cookie Monster and a glitter-wrapped Lamborghini arrive in Times Square. What happens next?

Punctured Passion

14 December, 2018

As part of our new “passion” series, we spent the day capturing that of one of our own. (Can you guess who?) This image, shot just two hours into shooting, was actually the perfect way to capture the theme of the piece – something akin to "next-generation commuter crazy."

Business Lounging

07 December, 2018

As we make our way to the UK for a client meeting, we’re killing time in the lounge of our favorite airline, Virgin Atlantic. Virgin always has the coolest lounges.

The Countach Comes Home

07 December, 2018

Anyone who knows us probably knows our managing director, Nigel Walker, has a passion for the Lamborghini brand. What they may not know is that it started at nine years old with this exact Lamborghini Countach poster that adorned his bedroom wall. Today it's back in hand.

Chrome Texture

28 November, 2018

Clothing? Shoes? Machinery? While we’re not entirely sure where this shot from our managing director came from, we're betting it's some indication of things to come – or possibly a throwback to  campaigns past

Escaping the Storm

27 November, 2018

As an early winter storm continues to slam the midwestern US, That’s Nice Managing Director Nigel Walker is hurrying to escape the flurries after a client visit in Columbus, Ohio. Safe travels, Nigel!

Aspiration Meets Passion

27 November, 2018

With the holiday season in full swing and a lot of talk at That’s Nice about realizing our passions, it’s hard not to dream about our future ambitions as we approach the new year. For Nigel Walker, that would evidently be the new emotionally-charged Lamborghini Aventador SVJ. 

Setting Foot in Columbus

27 November, 2018

That’s Nice is in Columbus, Ohio this week for the first time in 20 years. Our last visit to the capital city was in 1998 when we helped launch Time Warner’s Road Runner high-speed internet service. Columbus was one of the earliest adopters of the service in the US.

New from Nice Gift

19 November, 2018

The new Power Bank 10 with built-in cables charges up to four devices at once! It comes in six colors, with custom packaging options available upon request. Click here for details and quantity discounts

Snow Down Slow Down

16 November, 2018

NYC's first  snowfall of the year made for a nightmarish commute last night, with Nigel Walker clocking a record-breaking 8 hours and 1 minute for the 16-mile drive to his Bronxville, NY home, beating his previous record by a whopping 4 hours. Not good.

Closing out the Show

07 November, 2018

As the UPM Pharmaceuticals team wraps up AAPS PharmSci 360 for 2018, we look forward to being with them at next year's event in San Antonio.

Mid-Term Elections

06 November, 2018

It’s Election Day in the US, with 36 governorships, one-third of Senate seats and all 435 seats in the House up for election. We're in the center of it all in DC, where AAPS PharmSci 360  also happens to be in full swing.

Spotted in DC

06 November, 2018

Members of the That's Nice team came across a rather unusual display of standing puppets while attending AAPS PharmSci 360 in Washington, DC this week. 

Caught on Camera

30 October, 2018

Surprise...the 2018 AAPS PharmSci 360 promotional video is out and guess who's smack in the middle of the shot? Our very own Nigel Walker  pounding the pavement, of course. Looking forward to seeing everyone next week in Washington, DC!
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