New PA, Same Great Content
August 1, 2024
7 months ago we started working on the web overhaul for our thought leadership content platform, Pharma's Almanac. A lot of time, energy, blood, sweat, and tears went into giving this site a facelift, and we're quite proud of how it turned out. Check us out at www.pharmasalmanac.com.
Starting 2024 Off Strong
January 1, 2024
As That's Nice embarks on the journey into 2024, we’re thrilled to unveil two innovative service offerings. Following a rigorous 12-month period of R&D, the inaugural projects of Nice AI will commence in January. Additionally, in March, we are excited to announce the official relaunch of Nice Consulting, spearheaded by Professor Daniel Smith, Ph.D.
30,000 LinkedIn Followers
November 7, 2023
18 years ago, Nigel signed up for a professional networking social platform called LinkedIn. 900 customers, 2.5 million miles, and 200 staff later, Nigel has reached the 30,000 followers mark on the same week LinkedIn reached 1 Billion members.
Road to Launch Episode 2
November 1, 2023
Episode 2 of 4 of The Road to Launch is here! With the crew fully assembled and our faithful vessel — Malilia — prepared, we were eager to set sail. If only we could have known then what the open ocean had in store for us. Head to PharmasAlmanac.com to see the second installment of our epic journey during the TransPac 2023 race!
Road to Launch Episode 1
November 1, 2023
Episode 1 of 4 of The Road to Launch is LIVE! We’ve got a boat, but now it’s time to get that boat secured for a 12-day voyage, assemble the crew, and begin training for whatever the Pacific Ocean might have in store for us. Head to PharmasAlmanac.com to see the first part of the captivating tale of our participation in TransPac 2023!
The Road to Launch
October 31, 2023
The cat is out of the bag. We’re finally unveiling the story of “Road to Launch”! The teaser dropped today, but stay tuned throughout the week for the four-part series as it rolls out on LinkedIn and on PharmasAlmanac.com.
Back on Board
September 5, 2023
It’s been almost 10 weeks since our TransPac journey was cut short, so we thought it was about time to start filming the wrap up video celebrating the journey.
Tall Ship for a Tall Story
September 4, 2023
Nigel, Nancy and Lucas shoot some extra dialogue for the forthcoming Road to Launch videos at the South Street Seaport in Manhattan.
In Decent Proposal
September 4, 2023
Twenty years ago this very Labor Day weekend, on this antique New York tugboat, Mark made an offer – some say desperate plea – to Jennifer, and the rest, as they say, is historical. It was good to see the historic W.O. Decker still in fine fettle while shooting video for Road to Launch.
One Week Left
June 19, 2023
The Road to Launch begins filming on June 27 — The magical monster spinnaker is standing at the ready for the crew to board the Malilia.
BIO is Here!
June 5, 2023
The week is finally upon us! Our team is in Boston this week for BIO International. We’re looking forward to seeing you!
Doug Smith
May 26, 2023
Our ex-Golf Professional and Strategy Director, Mark Allen, was very saddened to hear of the passing of Doug Smith – his first boss but also a true legend of the Professional Golfers Association in Great Britain. Not only was Doug a former Captain, Chairman and Founding Father of the PGA, Head of Coaching and Ryder Cup Referee, he was simply the most decent of people. He stands alongside the likes of Tony Jacklin, Bernard Gallagher and Nick Faldo as one of only a handful of recipients of the PGA’s highest honor of Honorary Life Membership.
28 Years, 27,000 Followers
May 16, 2023
Just one day after the 28th anniversary of That’s Nice, Nigel reached 27,000 LinkedIn followers. The platform has served us well in reaching a wider industry audience, and we’re excited to see our following continue to grow.
Here's to a Year
May 12, 2023
Today marks one year since Joanna started her internship as part of our project management team. We’re sad to see you go, but all good things must come to an end. Good luck on your next adventure!
Raspberry / Bran
April 4, 2022
As the New York office starts its annual weight loss competition, let’s acknowledge Wei who is ahead of the group after losing over 10 pounds in two weeks.
Old Glassware For Our Lab
April 1, 2022
Even when you're exploring the future, It doesn't hurt to go "old school" every now and then...
1964 Microscope Instruction Guide
March 31, 2022
What makes a microscope from 1964 even better? How about a microscope instruction book from 1964? Who says a dollar doesn't buy anything?
1970’s Microscope Just Arrived
March 30, 2022
Coming Soon to Pharma's Almanac TV: Our interview studio is getting a makeover. See if you can spot this vintage microscope when our next video emanates from the Pharma's Almanac "lab!"
Don Carroll joins That's Nice as Senior Marketing Copywriter
March 18, 2022
That's Nice is excited to announce Don Carroll joins us as the newest addition to our Strategic Content team under Mark Allen. Don has two decades of experience as the copy lead for T&Co., Sotheby's, The Metropolitan Museum of Art, Bergdorf Goodman, Barnes & Noble, Inc., and Bloomingdale's. He was also director of ideation at the pioneering social commerce agency dotbox. Don is a graduate of Vassar College and Yale University. When not writing copy, he makes waves in the art world as an artist, curator, and critic. He was the founding editor of Art Lies magazine and co-founder and director for a decade of the legendary Jack the Pelican Presents gallery. After his first foray into healthcare with Planned Parenthood, he’s never looked back. Welcome, Don!
Erin M. Gallagher Ph.D. joins That’s Nice as Senior Marketing Copywriter
March 16, 2022
We are delighted to announce that Erin M. Gallagher Ph.D. has joined That’s Nice as Senior Marketing Copywriter, supporting our clients’ marketing and messaging needs through the development of marketing content across formats and channels. Erin spent the first 18 years of her career as an educator, teaching English and writing at the middle, high school, and college levels. She’s also worked as a freelance journalist writing everything from hard news to concert and album reviews. Erin has a Ph.D. in English from St. John’s University, an MPhil in Anglo-Irish Literature from Trinity College Dublin, and a BA in English from the University of California, Berkeley. Erin is joining our rapidly growing Strategic Content team working with our Strategy Director, Mark Allen. Welcome, Erin!
John DeGregorio Jr. joins That’s Nice as Associate Marketing Copywriter
March 15, 2022
We are delighted to announce that John DeGregorio Jr. has joined That’s Nice as an Associate Marketing Copywriter. Prior to joining That’s Nice, John was a freelance finance copywriter and social media content creator. John graduated from Rutgers University with a BA in Journalism & Media Studies. Joining our rapidly growing Strategic Content team — headed by Strategy Director Mark Allen — John will be supporting our clients’ marketing and messaging needs through the development of marketing content across formats and channels. Welcome, John!
Constantin’s in Town
September 13, 2021
Constantin Loghinov is in town from Seattle, during a corporate planning and training week.
Jonathan Sismey is Back
September 13, 2021
Jonathan Sismey has come back to That's Nice as a New Business Sales Director for the Pharma’s Almanac brand. We welcome Jonathan back after a 16 year gap since his first appearance.
Vilbrequin Vintage
September 13, 2021
1971-2021, 50 years - always on point.
70's Are Back, Baby
September 12, 2021
We hear the 70’s are back and we look forward to seeing everyone on The Road to 50 States.
Road to 50 States Shoot
September 10, 2021
The two SUV’s are ready go now.
Banksy Decrypted
September 8, 2021
Art saying a thousand words with Banksy’s “Love is in the Air”
The Chrome Tesla Arrived
September 7, 2021
The Chrome Tesla Model X has arrived and is ready to go on The Road To 50 States.
Orange Powder Coat
September 7, 2021
The electric and gas powered SUV’s for the road trip are finished and ready for the last step - a full service.
Chrome is Back
September 1, 2021
It’s raining on September 1st in New York - the chrome has arrived.
Largest Front Brake Calipers on a SUV
August 29, 2021
The Lamborghini Urus front brake calipers are ready for the 17,000 mile journey.
The Lambo Got Wrapped
August 28, 2021
The V8 Bi-Turbo has had a facelift - chrome and orange is back baby.
16,000 Followers on Linked-In
August 25, 2021
Nigel has reached 16,000 followers on Linked-In. We appreciate the team who continues to produce great content for the community.
Vilebrequin 1971-2021
August 24, 2021
Celebrating the leading swimwear brand, 50 years at the top.
Updated iBIO Website
August 23, 2021
iBioinc.com has a new website. We look forward to the continuing support of Tom and the iBio team.
Road to 50 Brand Colors
August 19, 2021
We are finalizing the wardrobe for the Road to 50 States trip, and the 70’s have drawn us to a radiant color palette.
Brand
August 18, 2021
When does your company brand cross over to your personal brand?
The Lights Are On
August 17, 2021
The lights are on and we are just four weeks away from leaving on The Road To 50 States.
The Wood Life
August 14, 2021
Nigel is living the wood life, as he visits clients in wood old England!
Rental
August 14, 2021
Nigel spent a few days in England, driving around seeing customers.
Kingston, London Office
August 12, 2021
Phill is looking to recruit additional team members at the Kingston office, a great location for additional digital staff.
More Interviews
August 11, 2021
Lucas and Constantin are on a shoot together in San Francisco. Stay tuned for the results.
Where Nigel Grew Up
August 11, 2021
Returning from his first vacation in 18 months in party central Ibiza, Spain, Nigel is stopping off at his home town in Bedfordshire. These are the Dunstable Downs, views for 35 miles.
That’s Trouble
August 10, 2021
Power Boat - Ibiza - 40 years of friendship. This spells trouble.
Another Location
August 9, 2021
Where’s Lucas now? We could turn this into a game.
Heading Out on the Boat
August 8, 2021
Loving the power boat in the Mediterranean. Running around Ibiza with childhood friends.
50 Years from Dave
August 7, 2021
Dave, Justin, Nigel, wish Mark Allen a happy birthday.
Happy Birthday, Mark Allen!
August 7, 2021
The boys from Ibiza wish Mark Allen a happy 50th birthday.
Friday the 13th
August 6, 2021
This is the beauty Nigel and his friends are taking out on the Mediterranean Sea over the next few days.
PGA Pro Turns 50
August 6, 2021
The That's Nice team celebrated Strategy Director Mark Allen's 50th birthday with a golf cake - very fitting for the only actual golf professional in the office.