That's Nice News

From all things That’s Nice to what’s happening around the industry, That’s Nice news features daily content that is always timely, and sometimes a bit unusual.

Counting Down to DCAT

16 March, 2018

With many of our clients coming to New York for one of the industry's most highly anticipated annual events, the team at That's Nice is in full prep mode, finalizing calendars, assembling meeting materials and (eventually) tidying up the office for what is sure to be a whirlwind week. We hope to see you in New York!

Visiting Market Leaders

16 March, 2018

Basel is a city full of innovation, with the likes of BASF, Novartis, Roche and Lonza establishing operations in the northern Switzerland city. That’s Nice had the opportunity to visit Lonza’s Basel site, where the organization’s drug product services are conducted.

Swiss Style

16 March, 2018

The team is wrapping up day two in Switzerland, where That’s Nice traveled this week for business. Before heading back to New York for DCAT week, Mark and Nigel came across an interesting restaurant with what appears to be a Swiss cheese style room divider.

Basler Münster

15 March, 2018

Even during the quickest of business travel turnarounds, we can still make time to take in our historical surroundings. Built originally of red sandstone in 1019-1500, the famous Münster Cathedral of Basel was converted from a Catholic to Protestant church following the Reformation.

An Office Building of the Future

15 March, 2018

Standing tall above the houses lining the Rhine River is the new Roche building in Basel, Switzerland, a 41-floor, 178-meter tall high-rise showing the organization's "clear commitment" to its Basel site.

Swiss Chocolatiers

15 March, 2018

It’s almost game time in Basel, Switzerland, but before the team makes their big pitch, a bit of a pick-me-up is in order. Pictured here is Strategy Director, Partner and newly appointed Master Chocolatier, Mark Allen.

Epicenter of Innovation

15 March, 2018

Managing Director Nigel Walker and Strategy Director Mark Allen have landed in Basel, Switzerland, a city filled with pharma industry leaders. Is it BASF, Novartis, Roche, or Lonza they will be visiting? Stay tuned!

Basel, or Bust!

15 March, 2018

Our executive team is heading to Basel, Switzerland for a presentation today, making a quick stop for a layover in Amsterdam. Tulips for all!

Passing of Stephen Hawking

14 March, 2018

Theoretical physicist and cosmologist Stephen Hawking has passed away at the age of 76. Diagnosed with ALS in 1963 with only a few years to live, Hawking lived with the motor neuron disease for 55 years, going on to outline his “Hawking Radiation” theory in 1974 and publish his book, A Brief History of Time, in 1988. He was an inspiration and influence to many, including founding members of That’s Nice.

Pharma’s Almanac Q1 in Hand

13 March, 2018

The Q1 2018 Executive Edition of Pharma’s Almanac has arrived in print. The issue examines the shift of the pharmaceutical landscape with M&A in the discovery and research sector, and includes contributions from thought leaders at some of the world’s leading service providers. To view the online issue or request a print copy, visit

2018 That's Nice Ad Campaign

13 March, 2018

That’s Nice is rolling out a series of ads as part of our new 2018 campaign. The first iteration, “Delivering Nice Insight Through Research," which made its debut in the Q1 2018 issue of Pharma’s Almanac, highlights the combined power of data and science in defining success for our life science clients. The new series will replace our Glittering Insights campaign, which ran through 2017.

Launching Nice Match at DCAT

13 March, 2018

That's Nice is excited to introduce Nice Match, an invitation-only service connecting pharmaceutical buyers with contract service providers qualified to meet the specific requirements of a given project. We will be officially launching Nice Match at DCAT from March 19-22 in New York City. To learn more about this new offering, visit

Meeting The Queen

07 March, 2018

Philip Mansbridge, UK regional director of the International Fund for Animal Welfare (IFAW) and friend of That’s Nice, met The Queen yesterday in Battersea, London. Founded in 1969, the IFAW rescues and protects animals around the world. Learn more about the organization at

Nor’easter Turns Bomb Cyclone

05 March, 2018

Strong winds, rain and snow moved across the Northeast on Friday, leaving a fair bit of destruction in its aftermath. In Bronxville, New York, 65-mph winds knocked down a tree next door to the home of That’s Nice Managing Director Nigel Walker. Nigel’s son Luke is pictured here on the scene.

The Evolution of Manufacturing

27 February, 2018

Our clients are in manufacturing, but what has become of U.S. Steel and the origins of U.S. industrial manufacturing from the 1860s? That’s Nice Managing Director Nigel Walker pondered these thoughts after coming across the abandoned Bethlehem Steel Corporation in Bethlehem, PA.

Meeting ACS

22 February, 2018

Accounts Director Wei Gao and Managing Director Nigel Walker made a quick trip to Washington DC yesterday to discuss ongoing opportunities with the American Chemical Society (ACS), a seven-year active client of That's Nice. 

Artist at Work

21 February, 2018

New York City artist and friend of That's Nice Adama Coulibaly is utilizing some of our spare creative space to develop a number of new pieces for an upcoming exhibition in Brooklyn.

Luxury Brand Launch

16 February, 2018

Lamborghini has debuted the Urus, the first sports utility vehicle for the super car brand, and the first "Super Sport Utility Vehicle" in the world. That's Nice Managing Director Nigel Walker, Strategy Director Mark Allen and artist Adama Coulibaly attended the Manhattan launch on Thursday evening as VIPs.

Apples & Oranges

15 February, 2018

That’s Nice is making a valiant effort in the fight against this year’s particularly severe flu season. Thanks to our Business Logistics Manager, Albert Bruan, we are fully stocked and armed with vitamin C in the kitchen.

Making Matches

14 February, 2018

Lots of sugar, flowers, pink and red around the office on this Valentine's Day, as we continue our rather timely discussions around contract service matchmaking. More on that in the coming weeks - Happy Valentine's Day!

The Shard

14 February, 2018

As London continues to build new skyscrapers, the character of this European melting pot continues to develop. The Shard opened in 2012 is currently the tallest landmark in the United Kingdom.

From Chrome to Glitter

13 February, 2018

A historical creative element of That’s Nice and wardrobe staple of our founder, Nigel Walker, glitter has a funny way of emerging throughout our travels. Pictured here is a most fitting mantra – set against a leather backdrop, to boot. 

“Chrome Guest”

12 February, 2018

Even among the famous Lladró porcelain figurines in Spain lies a bit of chrome, inspiring a look back at our 2015 campaign reflecting on 20 years as a life science agency.

Last Stop, London

12 February, 2018

After a week-long jaunt across Europe for business, That’s Nice Managing Director Nigel Walker made a stop in London for a spin around the city before heading back to New York. For a minute there, he was sure he left his bag in the Tardis.

Royal Palace of Madrid

09 February, 2018

Nigel is rounding out the week at the Royal Palace of Madrid before heading off to London, his last stop on what has been a whirlwind week of jet-setting across Europe for business. 

Plaza Mayor, Madrid

09 February, 2018

While in Madrid to meet with Insud Pharma / Chemo Group, Nigel stopped by the Plaza Mayor, a beautiful historic square where the royal family lived during the reign of Philip III of Spain. 

Talking Strategy with Chemo Group

09 February, 2018

That's Nice met with Insud Pharma / Chemo Group at the company's Madrid headquarters this week to discuss new business opportunities, including Nice Match. 

Creative Inspiration

08 February, 2018

As That’s Nice works to develop and refine our 2018 creative campaign, the Picasso Museum was a must-stop for some inspiration while in Barcelona, and also a revisit to the subject of Nigel’s dissertation back in 1993.

Visiting Grifols, S.A.

08 February, 2018

That’s Nice met with Grifols in Barcelona today, a truly disruptive corporation innovating a number of life-saving technologies and products.

Snow Day

07 February, 2018

Snow may be falling in the Eastern and Western hemispheres this week, but both the team in New York as well as those traveling abroad for Pharmapack are braving the wintry weather to deliver on a number of client projects and new business development initiatives.

SGD at Pharmapack

07 February, 2018

That’s Nice is meeting with SGD Pharma at Pharmapack 2018, taking place at Paris Expo, Porte de Versailles. If you are attending, come visit SGD at booth D34 to learn about the company’s new vision for 2018.

Exhibition Break

07 February, 2018

With a bit of a lag in between meetings, Nigel is back at Musée d'Orsay for the second time around. Boasting 173 meters in length, there is still plenty to discover on day two.

Meeting with Servier CDMO

07 February, 2018

More than six inches of snow fell overnight, providing a picturesque backdrop to this morning’s meeting with Servier CDMO at the organization’s Suresnes headquarters.

La Tour Eiffel

06 February, 2018

“The Eiffel Tower is ready for some orange.” – Nigel Walker, Founder & Managing Director, That’s Nice.

Parisian Snowfall

06 February, 2018

After a productive meeting with Novacap, the snow continues to fall on this wintry Paris evening, covering the parks and sidewalks with a glistening blanket of white. 

Musée d’Orsay

06 February, 2018

One of few museums open in Paris on a Tuesday, the Musée d’Orsay was a must-see for art enthusiast Nigel, as it houses the world’s largest collection of Impressionism and Post-Impressionism pieces.

Centre Pompidou

06 February, 2018

Thirty-one years after his first visit to the Pompidou Center at Paris’ Museum of Modern Art, Nigel is revisiting the 20th-century wonder with a fresh perspective. Much has changed since 1987, but the museum’s grandeur has certainly endured through the years.

Musée du Louvre

06 February, 2018

It’s a snowy day in Paris today, and Nigel is spending time between meetings visiting some of the city’s greatest treasures. Naturally, his first stop was the Louvre. 

Checking into the French Capital

06 February, 2018

Nigel is in Paris this week to meet with a new That’s Nice customer. Before hitting the pavement, he checked into the Hilton Paris Opera hotel, a “jewel in the Hilton portfolio,” according to Nigel.

Ciao Milano

05 February, 2018

That’s Nice Managing Director Nigel Walker is in Europe this week on a series of client meetings. First stop: Milan, Italy.

Welcoming Clients

03 February, 2018

At That’s Nice, our clients and staff are all one big family. UPM Pharmaceuticals’ Mary Lee Schiesz visited the New York office for an early year account review, snapping a quick ‘usie’ with the team before heading back to Bristol, TN.

Sweet Treats from UPM

02 February, 2018

Mary Lee Schiesz, manager of marketing for UPM Pharmaceuticals, stopped by the New York office today and was generous enough to leave behind some Dylan's Candy Bar cookies for the team to enjoy.

Happy Birthday, Katie!

01 February, 2018

That's Nice celebrated the birthday of accounts team member Katie Baker with a raspberry frosted cake that was almost too pretty to eat.

H-D Museum

26 January, 2018

Following a client video shoot in Germantown, Wisconsin, Director of Digital Capture Brian Pierce and Accounts Director Wei Gao made their way slightly south for some complementary footage from the Harley Davidson Museum in downtown Milwaukee.

Paddington 3

25 January, 2018

Strategy Director, Mark Allen, ‘blends in’ wearing too much (?) of the company color after losing an accumulator bet on soccer with Scientific Research Manager, TJ Ladage. He should have known better than to bet with a Nice Insight guy.

Video capture in the north

24 January, 2018

Brian Pierce, Director of Digital Capture, and Wei Gao, Accounts Director, visit Germantown, Wisconsin to capture video footage for an online 360º facility tour experience. Hope it’s not too cold, boys.

Artist Debut

19 January, 2018

Our friend Adama Coulibaly made his gallery debut yesterday evening at Onishi Gallery in New York City. Part of the Onishi Project’s Group Show II, Adama’s work will be on display through January 31, 2018. See Adama’s story and his work at

Team Outing

18 January, 2018

In celebration of one of our team member's engagement news, the accounts team at That's Nice made a trip to Outback Steakhouse, which our former suburbanites were particularly delighted to stumble upon here in New York City.

Welcoming Kris Senft

15 January, 2018

That’s Nice is thrilled to welcome pharmaceutical sales and marketing veteran Kristine (Kris) Senft to the team. As Nice Consulting Director and Partner, Kris will be working with clients to utilize Nice Match as a mechanism for growth in global markets. Welcome, Kris!

A Note from Frank W. Walker

15 January, 2018

Penned in 1954 by Frank Walker, grandfather of That’s Nice founder and managing director Nigel Walker, this garden-themed poem may have served as early inspiration for two of Nigel’s greatest passions today—gardening and creative services.

New Client Website – CapsCanada

12 January, 2018

CapsCanada has launched a completely new website showcasing its top-quality capsules and encapsulation technologies. Discover how CapsCanada is helping customers around the world optimize their formulations for oral dose and bring their products to market. Visit >

Post-Show Strategy

11 January, 2018

Today is the last day of the J.P. Morgan Healthcare Conference, and Nigel is heading back to New York to follow up on the week's activities.

Supporting WuXi Lab Testing

09 January, 2018

That's Nice is proud to be supporting WuXi AppTec's Laboratory Testing Division during the J.P. Morgan Healthcare Conference. 

Catching up with Haig Barrett

09 January, 2018

Pictured here outside of the Westin St. Francis, our business partner Haig Armaghanian and managing director Nigel Walker are  catching up for first time in 2018 at the J.P. Morgan Healthcare Conference.  

J.P. Morgan Healthcare

09 January, 2018

That's Nice is attending the J.P. Morgan Healthcare Conference, and our managing director Nigel Walker is busy as usual keeping up with his stacked meeting calendar. Nigel is pictured here following the Artificial Intelligence meeting for bioLIVE, a new UBM brand.

Servier CDMO 360° Virtual Tour

08 January, 2018

Immerse yourself in Servier CDMO’s embedded quality, know-how and reliability with an interactive tour of its state-of-the-art manufacturing facilities. Take the virtual tour >

Stronger Than Ever

05 January, 2018

A key That's Nice account is starting 2018 with a bit of a facelift to its website. Winter Storm Grayson is pushing hard up the East Coast, and Marken is handling business as usual.

Snow Day

05 January, 2018

It was a valiant effort making it into the office during today's aptly named "Bomb Cyclone," though there is always time for a snowy selfie during lunchtime.

Nice Promotion – Maurice Spicer

03 January, 2018

Maurice is not only an integral member of the Nice Insight market intelligence team, but also keeps us up and running by helping to maintain the IT infrastructure. In recognition of his hard work, Maurice has been promoted to Research Analyst. Well deserved, Maurice!

Nice Promotion – Chee Choi

03 January, 2018

As Exhibit Designer, Chee is an integral part of our creative design team and is responsible for producing award-winning exhibits for both That’s Nice and our clients. Without Chee, Nice Exhibit would not be what it is today. Thank you for the exceptional work, Chee!

New Client Case Study – UPM

03 January, 2018

A longtime client of That’s Nice, UPM Pharmaceuticals is utilizing a number of research, content and communications channels to drive leads and promote continued expansion. View Case Study >

Nice Promotion – Govindra Singh

03 January, 2018

As Market Research Director, Govindra is now responsible for overseeing all research services accounts and managing both internal and external resources to help define, meet and exceed client objectives. Congratulations, Govindra!

Nice Promotion – Eugene Hsiu

03 January, 2018

Congratulations to Eugene on being promoted to Account Executive. In his first year at That’s Nice, Eugene has grown significantly in his role, providing exceptional effort on day-to-day projects and playing an integral role in the Road to BIO campaign in June 2017. We all appreciate Eugene’s hard work and dedication. Well done, Eugene!

Nice Promotion – Guy Tiene

03 January, 2018

As Business Director, Guy’s role has expanded to include identifying synergies across Nice Insight research, Pharma’s Almanac content and That’s Nice marketing and communications to fully support the success of our clients. Congratulations, Guy!

Nice Promotion – Young Tae

03 January, 2018

Congratulations to 13-year That’s Nice veteran Young Tae for being promoted to Creative Director, a newly created position recognizing her tireless efforts and exceptional ability to progressively improve her creative talents. Well done, Young!

Happy New Year

01 January, 2018

That’s Nice would like to wish our clients, staff, friends and family a happy, healthy and prosperous new year!

Goodbye, 2017

31 December, 2017

As 2017 draws to a close, That’s Nice is reflecting on both the year behind us and, more importantly, looking forward to the opportunities that lie ahead in 2018. Wishing everyone a wonderful and prosperous new year!

Keeping Warm

28 December, 2017

With below freezing temperatures forecasted for the foreseeable future in NYC, That's Nice warmed up with some bagels and schmear from Murray's Bagels. A big thanks to our creative director and partner, Young Tae, for braving the icy temps to bring us these tasty treats!

Visiting Pearl Harbor

28 December, 2017

The Walker family spent the day at Pearl Harbor, possibly the largest catalyst to the scale of World War II and its ultimate ending. Mono and Tonal were the camera filters of choice, in keeping with the tone of December 1941.

Supporting our Troops in Orange

27 December, 2017

While in Hawaii, That’s Nice Managing Director Nigel Walker and his family paid a visit to the famous USS Missouri at Pearl Harbor, the historic battleship used for the ultimate surrender at the end of World War II.

Celebrating Boxing Day

26 December, 2017

That’s Nice is observing the UK holiday Boxing Day, one of the perks of working for a British-owned company. Though there are various accounts as to its origins, we are enjoying this opportunity to spend time with family, friends and, of course, leftovers!

Hawaiian Jedi Warrior

26 December, 2017

Nigel and his family are spending the holiday season on Oahu in Hawaii. Pictured here is Nigel’s son Luke “The Last Jedi” Walker.

Merry Christmas

25 December, 2017

To those celebrating, That’s Nice would like to extend our warmest wishes for a very Merry Christmas. May your day be filled with love, happiness and time spent with family.

Vertical Garden

24 December, 2017

San Francisco’s Centurion Lounge has done a remarkable job of bringing the atmosphere to life through plant wall design. This display was spotted during Nigel’s recent trip to Hawaii for the holidays.

Lessons from Misterland

23 December, 2017

An English favorite for the holidays, Roger Hargreaves’ Mr. Men and Little Miss books are fun for both children and adults. Thanks to our consulting partner, Haig Armaghanian, for providing a bit of nostalgia this holiday season.

Luxury Brand

23 December, 2017

As with any gift, presentation is everything. A big thanks to Sienna Feldman at Cartier Fifth Avenue Mansion for helping to provide these beautifully packaged pieces this holiday season.  

Pre-Holiday Hustle

22 December, 2017

Twas the last working day before the holidays and all through the office, not a team member was idle, not even a novice. Even on the Friday before Christmas, That’s Nice is working hard to meet some pre-holiday deadlines. Happy holidays!

New Client Case Study – Bushu Pharmaceuticals

20 December, 2017

Bushu Pharmaceuticals merged with Spera Pharma to become the largest contract services provider in Japan. That’s Nice is proud to have supported Bushu through the launch of its new brand, which debuted at CPhI 2017. View Case Study >

New Client Case Study – Pharma’s Almanac

19 December, 2017

Check out our new case study showcasing the latest overhaul of Pharma’s Almanac and discover how the interactive content community can drive measurable growth for your business.  View Case Study >

Federal Equipment Company

19 December, 2017

Our final customer visit of the year was to used manufacturing equipment supplier Federal Equipment Company in Cleveland, Ohio. Looking forward to continuing our relationship into 2018 and beyond.

Emerging Artist

18 December, 2017

Adama Coulibaly, whose geometric art can be seen around the That’s Nice office, is displaying at his first art show at Onishi Gallery’s Onishi Project from January 18-31, 2018. Join us in supporting Adama as he makes his New York gallery debut!

Star Wars Chrome Stormtrooper

15 December, 2017

In line with both the theme of the day and our recent 20th Anniversary campaign, we were delighted to find this Lego figurine of Captain Phasm, aka the 'Chrome Stormtrooper.'

The Last Jedi

15 December, 2017

That's Nice Star Wars fans are keeping busy at the office and avoiding spoilers on this Friday release day. Judging by his Halloween costume, we'd say our Jedi Master of Strategy, Mark Allen, is ready to hit the theater with Rey by his side.

Holiday Treats

13 December, 2017

The holidays must be upon as, as we are receiving an abundance of treats from our generous vendors and friends of the firm. Wishing everyone the the happiest of holidays!

Nice Find

13 December, 2017

Technology may inspire rapid and significant change, but the science behind our greatest inventions endures through centuries. An example of this phenomenon, this 20th century antique Toledo scale was discovered in Atlanta during a recent That's Nice business trip.

Looking Forward with UPM

11 December, 2017

Nigel is in Bristol, Tennessee today to talk 2018 strategy with UPM Pharmaceuticals, a leading independent CDMO and one of our favorite That's Nice clients. 

A Piece of History

11 December, 2017

On his way to visiting clients in Bristol, Tennessee, Nigel made a stop at the Biltmore Estate in Asheville, North Carolina, one of the largest homes in the U.S. and part of the 19th century Vanderbilt empire.

Snow Tires

11 December, 2017

That’s Nice celebrates the first snowfall of the season in New York. This is quite a contrast to the last time we saw the Lamborghini as we made our way to San Diego for BIO 2017 in the heat of summer.

Innovation in Progress

08 December, 2017

That’s Nice has just arrived back from Colombia after meeting with a new customer, CapsCanada. The team could not have been more welcoming during the five-plant tour, and we are looking forward to their new pharma plant coming fully online in 2018.

That’s Nice in Colombia

07 December, 2017

After a quick 24 hours in Colombia to check out a new client’s facility, Nigel reports, “there’s lots of marketing to be done” as the company prepares for a new pharma facility set to open in 2018.

Pop of Color

05 December, 2017

Just as effective creative campaigns retain elements of their associated brand, so must the wardrobes of their representatives. Nigel's shoe collection is an amalgamation of our recent chrome and glitter campaigns, including, of course, a pop of That's Nice signature orange. 

Brand Ambassador

04 December, 2017

If combining industry insight with flowers and glitter seems like a stretch, check out our recent Glittering Insight campaign. When presented with the chance to “walk the walk,” Nigel couldn’t resist the opportunity to pick up a pair of these gems—or two. View Case Study >

Getting Drug Pricing 'Right'

30 November, 2017

Haig Barrett CEO and That's Nice consulting partner Haig Barrett is featured on the cover of the November 2017 issue of Manufacturing Chemist. Check out his article on drug pricing strategies here. Congratulations, Haig!

Future Leader

30 November, 2017

Misaki Walker, daughter of That's Nice Founder & Managing Director Nigel Walker, is running for class Vice President today. Fingers crossed she can beat out the tough competition!

Mochi Chocolate

28 November, 2017

Design Director, Young Tae, brought the office back this tasty treat from her visit to Japan.

Home for the Holidays

23 November, 2017

After flying 34,000 miles in the last two weeks, Nigel is heading back to NYC for the last four weeks of the year. But not before making a quick stop for some last minute shopping in Roppongi Hills, Tokyo.

Pre-Thanksgiving Lunch

22 November, 2017

That's Nice team members warmed up their stomachs for the Thanksgiving holiday with a small pizza feast from New York's famous Grimaldi's Coal Brick Oven Pizza.

Insights Abroad

22 November, 2017

More and more we are seeing the word “insight” in common business language, nine years after we named our research business Nice Insight. Here it is in a clip from the "Inside Today" section of yesterday's Japan Times.  

End-to-End Support

21 November, 2017

Events like AAPS provide an opportunity to reflect on the value of an agency partnership with That's Nice, as a comprehensive exhibit strategy is a paradigm for the full scope of our integrated offering. Pictured here is the combined UPM and That's Nice team during a post-AAPS strategy meeting, most likely to discuss, “What’s next?”

"A City Within a City"

21 November, 2017

Nigel is in Japan this week visiting our client Bushu Pharmaceuticals. He is pictured here at Tokyo's Roppongi Hills, Japan's largest integrated property development. 

Revisiting the Road to BIO

19 November, 2017

It’s been five months to the day since the Road to BIO wrapped. For Nigel and the team, returning to San Diego for AAPS brought back warm memories from the summer of 2017, and an adventure that will not be forgotten. Pictured here is the Road to BIO photoshoot team.

That's Nice on Safari

17 November, 2017

Before leaving San Diego, Nigel took a moment to reflect on the week's events with a stop at San Diego Safari Park. Now that AAPS is over, That's Nice is embarking on a two-day strategy session to organize new resources for a push toward $20 million in 2018.

So Long, San Diego

16 November, 2017

AAPS has drawn to a close, marking the unofficial year-end stretch for That's Nice and our clients. After a successful show, there is still plenty of work to be done as we start to close out the year. 

AAPS Day 3

15 November, 2017

The Annual AAPS Show is on its final day. We enjoyed meeting you all!

AAPS Day 2

15 November, 2017

The last major trade show of the year is in full effect and the That's Nice team is busy with meetings.

Avara Pharmaceutical Services – AAPS Booth # 32

14 November, 2017

Avara is continuously expanding its global footprint—and with it, its capabilities as a world-class CDMO. Reporting live from Avara’s AAPS 2017 booth is Emilie Branch, Scientific Content Manager for That’s Nice.

UPM Pharmaceuticals – AAPS Booth # 1043

14 November, 2017

The family-owned CDMO is showcasing its end-to-end capabilities in solid dose and semi-solids from their popup booth at this year’s AAPS Annual Meeting.

SPI Pharma – AAPS Booth # 1223

14 November, 2017

SPI Pharma is exhibiting at this year’s AAPS Annual Meeting by showcasing its capabilities in solving complex formulation challenges with efficiency and service.

Unither Pharmaceuticals – AAPS Booth # 2515

14 November, 2017

Unither, an innovator of single-use dosage forms, is making full use of its booth’s ample meeting space to discuss what we can only assume is the “Single Best Way to Deliver.” (Though we’ll have to confirm this with Guy Tiene, pictured here.)

Hovione – AAPS Booth # 2806

14 November, 2017

Hovione’s capabilities in inhalation and commercial spray drying are on full display from the company’s corner booth at AAPS. Guy Tiene, Strategic Content Director & Partner for That’s Nice, stopped by for a visit while making the rounds.

Unither Pharmaceuticals at AAPS

14 November, 2017

Unither Pharmaceuticals is at booth 2515 - come see them at AAPS in San Diego!

AAPS Photoshoot

14 November, 2017

Director of Digital Capture, Brian Pierce, shoots the show floor of AAPS. 

Kicking off AAPS

13 November, 2017

Reporting live from the San Diego Convention Center on the evening before AAPS, Nigel confirmed all was in order and, most importantly, that our clients’ booths are looking good. That’s Nice is excited to be kicking off this last key event of the year.

Blast from the Past

13 November, 2017

That’s Nice designed a logo for the aftermarket light company Eurolite back in 1999, which was later used in the first series of The Fast and the Furious in 2001. Nigel was reminded of the branding and marketing work we did for Eurolite while watching the latest film in the “Fast” series, The Fate of the Furious.

England v. Germany

10 November, 2017

It's England versus Germany, with Mark Allen and TJ Ladage showing their team colors!

2017 AAPS Annual Meeting

09 November, 2017

The team is getting ready for AAPS in San Diego. The show begins this Monday!

Sweet Treat

08 November, 2017

The office enjoys a tasty treat, thanks to Mrs. Fields'.

Early Inspiration

07 November, 2017

Artistry runs in the Walker family. Nigel's grandfather, Frank Walker  ( 1909-1976)  of Hanley, Stoke-on-Trent, UK,  created this oil painting  1948. 

Art Gallery Visit

06 November, 2017

Design Directors, Erin Carney and Young Tae, visited the  Yayoi Kusama "Festival of Life" exhibition on view at the David Zwirner gallery over the weekend. To enter the gallery, they had to wear booties like in visits to the clean room facility — luckily both have done this many times before on client photoshoots!

The Grass is Greener

06 November, 2017

The grass is freshly cut in front of Nigel's house on this fall day in November. As the clock turns back, we prepare for the last 8 weeks of the year, including 2 weeks off for the holidays.

Breast Cancer Awareness

03 November, 2017

That's Nice received this lovely breast cancer awareness themed popcorn from Quill, our office supplier.

Congrats, Astros

02 November, 2017

The Houston Texas Astros are first-time World Series champs, after defeating the LA Dodgers in Game 7 last night.

The Robin Hood Duo

01 November, 2017

Bronxville, NY was protected last night by Nigel's children aka the Robin Hood Duo!

Formulated Solutions

31 October, 2017

Nigel is in Florida at  Formulated Solutions, a family-owned  company ready to take on new frontiers, with its innovative synergy between product development and manufacturing.

Happy Halloween

31 October, 2017

We hope everyone has a happy and safe Halloween! Director of Strategy Mark Allen's daughters are all dressed up and ready for trick or treating!

Spooky & Sweet Halloween Treat

31 October, 2017

Back at full staff after an exhilarating week in Frankfurt at CPhI, the That's Nice team enjoyed some Halloween-themed cupcakes, compliments of Accounts Director Wei Gao.

Nice Influence

30 October, 2017

This detergent brand served as the visual inspiration for the thrice weekly Trending Now e-newsletter.

All Angles

27 October, 2017

Brian Pierce, Director of Digital Capture, makes sure he photographs a client facility from every angle while working on a shoot. 

Marken CPhI Booth #41K32

27 October, 2017

The Marken team has now taken a leading position in the Clinical Supply Chain Logistics space, as moving Biologics, and injectable drugs needs great care. CPhI was the big push for Marken this year, and they will continue to grow with the support of their new parent UPS.

Avara CPhI Booth #41A30

27 October, 2017

Expanding CDMO Avara Pharmaceutical Services was shining bright at CPhI with a well-lit booth location that complemented the organization's vibrant color scheme. The company is continuing to grow with the recent addition of several facilities in the U.S. and Europe. 

Servier CDMO CPhI Booth #41C50

27 October, 2017

Gwenael Servant and the rest of the team Servier CDMO team was front and center at CPhI. So much to offer the industry as Servier moves forward on new opportunities.

SPI Pharma CPhI Booth #102B10

27 October, 2017

SPI Pharma appoints new CEO, Jeanne Thoma, a season veteran from Lonza, recently placed to sculpt the next stage of growth. CPhI a key event for the excipients companies.

Alcami CPhI Booth #111F20

27 October, 2017

As the Alcami train continues to gather steam, the commercial team are continuing to grow and add on key staff for their next stage of growth.

GSK CDMO CPhI Booth #41D70

27 October, 2017

John Bolla the senior executive at GSK Third Party sales has developed the new direction for GSK, and with the sales team they see picture opening up. CPhI Worldwide was important for the team to show off the new team.

Bushu Pharmaceuticals CPhI Booth #41A44

27 October, 2017

Bushu, with Manufacturing and Spera with Drug Discovery and Development services are leading the Japanese CDMO space. Baring Private Equity Asia are looking for growth and Japan is ready.

Cenexi CPhI Booth #41F80

27 October, 2017

With a new CEO, Francois Hincker, Cenexi expanded capabilities were on display at CPhI worldwide. A successful show for all, as this diversified CDMO is in growth mode.

Suited Up to Shoot

26 October, 2017

Brian Pierce, Director of Digital Capture, is dressed the part as he takes photos inside a lab for a That's Nice client. 

Photoshoot in San Francisco

26 October, 2017

The That's Nice Design Director, Director of Digital Capture and Senior Project Manager headed west to San Francisco to work on a client photoshoot. 

Frankfurt Messe - Night Time

24 October, 2017

It's the first day if CPhI Worldwide 2017 and we're happy to report there is a lot going on! 

Creative Direction

23 October, 2017

It looks to us like the same agency has been working for two industry giants; two companies, one creative direction.

Unither Pharmaceuticals #41C80

23 October, 2017

Come visit the Unither management team at CPhI Worldwide.

Grifols #41J52

23 October, 2017

We'll see you at the Grifols booth, the morning of CPhI. Meet Marga Vines and the management team there!


23 October, 2017

That's Nice is going on the journey of a lifetime in just 100 days! The team will visit 100 countries in this time frame, talking with 100 organizations on the topic of pharma. Our 100-100-100 trip will kick off in preparation of next year's CPhI, or the Road to CPhI. We can't wait to bring your brand around the world with us! 

Ready for CPhI

23 October, 2017

With just a day until CPhI Worldwide - Frankfurt, it's the final day of booth set up for our clients. There's still lots to do as Graham Combe, arrives from UK office. We can't wait to see you there!

BioVectra #41A32

23 October, 2017

Keeping it consistent, BioVectra is ready for a big year in Fermentation, complete with a new plant location. Come meet the company President and his commercial team at CPhI!

Cenexi #41F80

23 October, 2017

This is our third year with Cenexi. The company has a new CEO in place, and with the visionary founder and Chairman still at the helm, there’s much to do at Cenexi.

Bushu Pharmaceuticals #41A44

23 October, 2017

The Bushu Pharmaceuticals booth is  in the process of being built at CPhI Frankfurt. You can come visit the completed booth this Tuesday morning, the 24th. We'll see you there!

Marken #41K32

23 October, 2017

The booth is ready to go in hall 4.1 Join us at Marken for a beer and a gift from the supply chain market leader.

SPI Pharma #102B10

23 October, 2017

After 5 years, SPI Pharma is launching their brand new booth and there's plenty of work to be done. Come over and meet the new CEO!

Avara Pharma #41A30

23 October, 2017

Avara has a new booth this year. There's so much going on with the company's growth--we encourage you to stop by and talk with CEO Tim Tyson about it!


23 October, 2017

GSK CDMO # 41D70 is installing their booth for the sixth year, only now they have both a new management team and new ideas. Stop by and meet the boss, John Bolla, and listen to his vision moving forward.

American Chemical Society at CPhI

23 October, 2017

Come visit our long-time client ACS at CPhI booth #110D63. ACS is supporting the academic community--come over and meet the team.

A Look Inside Servier CDMO

20 October, 2017

Explore Servier CDMO first hand with videos that go inside seven of their eleven global facilities.  View case study >

Stuttgart, Germany

20 October, 2017

Nigel Walker is in  Stuttgart, Germany, which is the home of an industry leader. Fall is coming up fast in Germany — leaves are changing and CPhI is closer by the day!

Avara's New Creative

20 October, 2017

Avara Pharmaceuticals has launched their new ad campaign ahead of CPhI. Take a look at what the CDMO has to offer here! View Case Study >

Marken Online

19 October, 2017

The new Marken website has launched! Check it out by visiting

Marken Creative

19 October, 2017

That's Nice is proud to show off the new creative campaign for Marken, which is some of our best work to date. 

Pop Art in Q4

19 October, 2017

The last Pop Art Campaign Ad for That’s Nice is running in Pharma's Almanac Q4, and across all publications.

Pharma's Almanac Q4

19 October, 2017

The last issue of Pharma's Almanac for 2017 has gone to print. Here's a sneak peek of the cover!

Schwäbisch Hall, Germany

19 October, 2017

Nigel is enjoying a client visit in Schwäbisch Hall , Germany.

Raleigh Gardens

18 October, 2017

While at the Raleigh Hotel, Nigel took in the beautifully manicured garden, which is a Celtic Knott shape, grown with “Box Wood” hedges.

Dashboard Testing in Raleigh

18 October, 2017

Before jetting off to Europe, Nigel visited Raleigh for work on two important channels. That's Nice is currently beta testing our  and  dashboard, with four key accounts in the area. After the last few days of testing, Nigel and the team are ready for CPhI where they will have over 60 more demos.

Above the Office

18 October, 2017

Nigel Walker is above the clouds, and directly above the That's Nice NYC office, as he makes his way to Europe ahead of CPhI.

How Bout Those Yankees?

17 October, 2017

The Yankees beat the Astros 8-0 last night, continuing New York's chance at the World Series. The NY Headquarters couldn't be more excited about the win!

A Look Back

16 October, 2017

The Road to BIO film shoot has wrapped and is now in post-production. We can't wait to see the final product!

Olive & Cook Snacks

13 October, 2017

Accounts Director, Wei Gao, received a snack selection from Olive & Cocoa. Happy Friday!

What to Wear

12 October, 2017

It's always fun to peek inside someone's wardrobe, and Nigel Walker's is no exception. The Managing Director's closet is Pantone color-coordinated and ready for the season.

In the Studio

11 October, 2017

Wei Gao, Director of Accounts, and Mark Allen, Director of Strategy, headed to the studio to record the voiceover for the Road to BIO story, which will be released in full on the

Get Well Flowers from Cartier

10 October, 2017

Nigel received this bouquet on behalf of his wife, from a good friend who works as a senior executive at Cartier. Kind gestures are always appreciated, especially from friends and family!

Nigel's Garden

09 October, 2017

Fall is officially here, and Nigel's garden is ready for the season. These beautiful flowers are blossoming in full October color. 

Congrats, Maria

06 October, 2017

Maria Douaihy, Marketing Writer, is getting married in Hawaii next week. The That's Nice team wished her well with cake and a card. 

Content + Research

05 October, 2017

For nearly 10 years, Nice Insight has supported 175+ pharma companies with research on formulation, processing and bioprocessing, API manufacturing, finished dose production, R&D, technology, logistics, OEM equipment and more. For the first time, you can access this research on 900+ outsourcing companies for free at

Apple Season

04 October, 2017

It's apple season in the big apple — they are falling from the trees and onto our desks!

Taste of Tahiti

03 October, 2017

Design Director, Young Tae, brought the office this tasty souvenir from her trip to Tahiti.

New Client Case Study - Avara Pharmaceutical Services

02 October, 2017

Avara is continuing to expand its world-class CDMO services with the addition of three new global facilities, and That's Nice is working hard to ensure the brand's reputation for excellence remains at the forefront of its communications. View Case Study >

12,000 and Counting

02 October, 2017

Have you followed Nigel Walker, our Managing Director, on Linked-IN yet? If not, you should! With 12,000+ contacts, Nigel updates his social media content bi-weekly and there's always something new.

Captain Kirk

29 September, 2017

Mark Allen, Director of Strategy, gifted Wei Gao, Accounts Director, this amazingly realistic Captain Kirk. That's Nice is boldly going where no one has gone before!

Behind the Scenes

28 September, 2017

Wei Gao, Accounts Director and Mark Allen, Director of Strategy are pictured in Nigel's kitchen planning out the Road to BIO recap shoot.

Road to BIO Proofed

27 September, 2017

The Road to BIO story, chronicling the That's Nice team's journey across the country in a Lamborghini (and an RV) is officially proofed. You'll be able to read the story in full by visiting

Hello, Fall

26 September, 2017

That's Nice is giving a warm welcome to Fall – after all, this is the season of our favorite color!

Guess What's Next...

22 September, 2017

Stay tuned for what Nigel and the team are thinking up next! Hint, it tops even the Road to BIO!

Road to BIO Wrap-up Video

22 September, 2017

The R2B team is reliving their adventures on camera. We can't wait to see how the wrap-up shoot turns out!

That's Nice at Chem Outsourcing

21 September, 2017

That's Nice staff attended the Chem Outsourcing show, which was hosted in Long Branch, New Jersey.

Avara at Contract Pharma

20 September, 2017

Avara at Scott Silaika, Director of Business Development at Avara Pharmaceutical Services in front of the company booth at the Contract Pharma show.

Spotted at Contract Pharma

19 September, 2017

Janice Graff, Sales and Business Development Director for GSK is pictured at The 16th Annual Contracting & Outsourcing Conference & Tabletop  Exhibition  at the Hyatt Regency in New Brunswick, NJ. 

Guess the Bridge

18 September, 2017

Do you know which bridge this is? Need a hint...? It was recently painted. The construction gem was spotted by Managing Director, Nigel Walker over the weekend.

Road to New York

15 September, 2017

The R2B team are reuniting in New York to reflect on their amazing adventure across the US. The question on everyone's mind is...will Steve bring his wife? Read More >

Pharma's Almanac Q3 is Live

15 September, 2017

The third quarter issue of the Pharma's Almanac, with special distribution at CPhI Worldwide is now live on View Here >


14 September, 2017

The That's Nice staff gathers in the conference room waiting for clients to arrive.

Learn with That's Nice

14 September, 2017

That's Nice had a special visitor today – Lucie, who is going into her junior year of high school,  came all the way from Michigan to learn about Design, Content and Research. 

Nice House

12 September, 2017

Congratulations to Nigel, who moved into his new family house just yesterday. Needless to say, there was lots of unpackaging and painting to be done in the new digs.


11 September, 2017

The nation gathered in lower Manhattan this morning to commemorate those who lost their lives in the Sept. 11th attacks, 16 years ago.

A Tourist in Warsaw

08 September, 2017

Nigel Walker, Managing Director, made sure to take in the art of Poland while traveling on a client visit to the country.

Lunch of Champions

07 September, 2017

Office Manager and resident chef, Albert Braun, demonstrates his recipe for Frito Pie at lunch this afternoon.

Copenhagen Client Visit

06 September, 2017

Nigel Walker and Graham Combe are continuing along their trip through Europe, meeting today with That's Nice customers in Copenhagen, Denmark.

Progress in Peptides

06 September, 2017

Before hitting Copenhagen for his next client visit, Nigel had the opportunity to stop by the PolyPeptide Group's Malmö, Sweden facility where the forward-thinking CDMO is making great progress in the manufacture of peptides with their visionary process.

Reporting Live from Warsaw

05 September, 2017

It may have been Labor Day in the US, but Nigel Walker, That’s Nice Managing Director, and Graham Combe, Relationship Director, Europe, didn’t miss a beat. The two met up in Warsaw, Poland for a client visit.

Ready for Labor Day

01 September, 2017

Monday is Labor Day in the United States, which means businesses are closed and there is a three-day weekend. Hope everyone enjoys, wherever they are!

Gelato Macarons

31 August, 2017

The office enjoyed gelato macarons courtesy of the Amorino Ice Cream Shop.

Research Lunch

30 August, 2017

The Research team went out to lunch to celebrate a successful quarter, as well as Market Research Manager, TJ Ladage's birthday.
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