Ergomed
Clinical Trial Development, Logistics & Management / Pharmacovigilance – CRO
Goals & Objectives
Ergomed, a CRO specializing in managing complex trials for oncology and rare diseases, and its pharmacovigilance sister company, PrimeVigilance (PV), had a strong presence in Europe but needed to grow significantly in North America.
Strategic Approach
That’s Nice developed a go-to-market strategy for Ergomed’s businesses. The brand story focused on Ergomed’s expertise in trial development, management, and logistics, and PV’s post-trial pharmacovigilance support. This ecosystem provides biotech innovators with an optimized clinical pathway, providing an accelerated, more efficient journey from discovery to market.
Meeting & Exceeding KPIs
Ergomed’s rebranding allowed the company to achieve much stronger recognition in North American trials in oncology, bolstering its reputation as a partner capable of executing complex clinical trials with speed and precision.
