Today, the Road to 30 Years takes us to Times Square to hear the tale of how we became a full-blown science agency. Check out the full journey on www.pharmasalmanac.com.


Today, the Road to 30 Years takes us to Times Square to hear the tale of how we became a full-blown science agency. Check out the full journey on www.pharmasalmanac.com.

Next stop on the Road to 30 Years is the East River Bikeway and Esplanade, the first project That’s Nice ever worked on three decades ago. Check out the full journey on www.pharmasalmanac.com.

We’re on the road again! First stop: 235 East 13th Street, where That’s Nice was started by Nigel out of his sixth-floor apartment. Oh, and Mark Allen may have been a witness to a crime during his first visit. Check out the full journey on www.pharmasalmanac.com.

The final artwork for The Road to 30 Years is ready to roll. Keep your eyes peeled for our September 2nd launch!

Recreating the now-legendary photo of Mark and Nigel on the W train during the Road to 30 Years shoot.

The seventh installment of the “Road To…” Series: The Road to 30 Years, during which Nigel and Mark are answering the most common 30 questions friends, clients, and staff ask. The 1971 Raleigh Choppers, along with the FILA and Sergio Tacchini track suits, are just a special bonus for the audience.

A bittersweet moment on our 30th anniversary tour of NYC — a visit to the Staten Island 9/11 memorial, which our agency helped design in the early aughts.

As we begin to film the 30th anniversary “Road To…” series, the initial logo has been developed to celebrate the bygone 1970s, harkening back to Nigel and Mark’s birth years.

One of our favorite shots from Road to the Max: the team and the V8 beast during our visit to UNSW’s Lowy Cancer Research Centre.

The Road to the Max: Australia Day 16 interview with Nicolas Pichon, General Manager of Australian Biotherapeutics and Head of Biomanufacturing at Servatus, is live! Check out the full interview on PharmasAlmanac.com.