End-to-End Clinical and Commercial-Scale Biologics Manufacturing — CDMO
Rezon Bio is a biologics CDMO that emerged as a spin-out from Polpharma Biologics. The new entity needed to differentiate itself from the parent organization yet retain the scientific credibility and operational excellence built within Polpharma.
That’s Nice developed the Rezon brand, crafting a visual and messaging identity that captured the company’s technical sophistication and forward-looking spirit. Concepts centered on translating passion into performance and the scientific drive behind biologics innovation. That’s Nice then worked with Rezon’s developer, handing off frameworks to ensure brand consistency through to the final website launch.
Successfully positioned Rezon Bio as a standalone biologics CDMO with its own personality and market voice while preserving the technical excellence inherited from Polpharma.