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MARKETSManufacturing & Military
Manufacturing companies, some with military-related product applications, provide a broad market that has been served by That’s Nice for more than a decade.
Our experience includes automotive products, aerospace precision custom machining, refrigerants and HVAC chemical products, foam blowing agents, specialty polymers, programmable thermostats, gas valves, technical sports equipment, paint and coatings, luminescent pigments, non-wovens, and laminates.
OEM and small business objectives vary from brand launch and awareness-building through product sales support and consumer pull-through, depending on positioning in the product life cycle.
That’s Nice works with clients to focus their marketing, addressing channels that can be tiered with jobbers, distributors, and retailers. We implement external strategies and internal campaigns at each stage of the product life cycle. Interpretation of complex information into clear messaging, integrated with design of compelling visual presentations, conveys distinguishing strengths in competitive marketplaces.
“When we acquired two businesses with strong potential but ineffective marketing, That’s Nice worked proactively to help us turn things around. Our success in two years has enabled us to expand by acquiring two more businesses, and the sales and marketing effort continues.”
EXECUTIVE VP / OWNER, MANUFACTURING COMPANY
Send us a message if you would like to meet at a Manufacturing & Military trade show, or have us visit your booth.
+1 212 366 4455