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Client Relationship
That’s Nice offers a broad range of services to support clients’ marketing objectives. Our approach is dependent on the existing conditions with the client and their specific needs. Every situation is unique but there are three main groups:
Client A: Strategic support
This client does not have a communications strategy in place and we would typically
take them through a process involving data gathering, environmental scanning,
questioning, and analysis to assist in defining the strategy and messaging ahead
of creative development and tactical implementation. A marketing communications
plan would then be developed.
View the typical services provided to Client A
Client B: Creative development
This client
has a corporate marketing strategy but either doesn’t have an established
identity and marketing aesthetic or is seeking to refresh it. We would conduct a
design development process using mood boards and presentations to resolve the desired
aesthetic treatment that will be consistently applied in tactics.
View the typical services provided to Client B
Client C: Tactical implementation
For clients
who have a marketing strategy in place and already have an established aesthetic,
perhaps with corporate standards in place, we provide development and implementation of
marketing communications tactics. This also applies to clients we have taken through
strategy and creative, who are on continuing cycles of marketing tactics.
View the typical services provided to Client C
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