Sustainable Booth

    DSM Pharmaceutical Products

    DSM Pharmaceutical Products

    DSM Pharmaceutical Products (DPP) was a business group within Royal DSM N.V. offering contract manufacturing and technology licensing in global pharmaceutical and biotechnology markets. Following a global brand rollout, DPP needed an updated exhibit presence to reflect the new corporate branding. A fully recyclable, cardboard-based approach was used to promote a focus on sustainability.

    Yiyi Liu

    Events Director
    +1 212 366 4455
    ne-hospira-render-2.jpg

    The eco-friendly cardboard booth concept was repurposed and built upon for multiple shows, promoting brand recognition and sustainability in design.

    30' x 30' – System / Stock / Sustainable

    2014 Interphex Configuration

    1 hanging sign, 2 sofa seating areas,  reception counter, 3 high tables with stools, wood grain vinyl flooring

    Materials

    Cardboard, pvc panel, metal, foam board, vinyl flooring, Plexiglas, fishing wire, fabric

    Typical Electronics / Marketing

    Overhead lighting, 1- 42" flat screen, 2 cardboard literature stands

    10' x 20' – System / Stock / Sustainable

    2014 Informex Configuration

    Back wall with graphic, low seating area, 1 table with chairs, reception counter with lockable storage, wood grain vinyl flooring

    Materials

    Cardboard, pvc panel, metal, vinyl flooring, Plexiglas, foam board

    Electronics / Marketing

    Overhead lighting